57 min
Dolly Parton, Doughnuts, and The Rea Way: How A Humble Accounting Firm Became Trusted Advisors Getting the Brand Back Together
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- Marketing
Becca Johns, Director of Practice Growth at Rea & Associates, talks about rebranding an accounting firm beyond the spreadsheet, with the help of famous employees, unique marketing strategies, and a reliable box of doughnuts.
Becca Johns, Director of Practice Growth at Rea & Associates, talks about rebranding an accounting firm beyond the spreadsheet, with the help of famous employees, unique marketing strategies, and a reliable box of doughnuts.
57 min