7 episodes

Don’t Skip is a podcast featuring conversations with ad-agency creatives and other talents who help create award-winning advertising. Ads you don’t want to skip.

Each episode delivers valuable insights into how the best campaigns are created along with honest discussion about the challenges and opportunities experienced during a career as a commercial creative. Topics include pitching to clients, creative ideation, client relations, treatments and creative calls, pre-production and on-set adventures.

Don’t Skip is hosted by award-winning comedy director and photographer Zack Seckler.

Don‘t Skip with Zack Seckler Zack Seckler

    • Arts
    • 5.0 • 8 Ratings

Don’t Skip is a podcast featuring conversations with ad-agency creatives and other talents who help create award-winning advertising. Ads you don’t want to skip.

Each episode delivers valuable insights into how the best campaigns are created along with honest discussion about the challenges and opportunities experienced during a career as a commercial creative. Topics include pitching to clients, creative ideation, client relations, treatments and creative calls, pre-production and on-set adventures.

Don’t Skip is hosted by award-winning comedy director and photographer Zack Seckler.

    Brett Beaty | Associate Creative Director @ Goodby Silverstein & Partners

    Brett Beaty | Associate Creative Director @ Goodby Silverstein & Partners

    **We are taking January off. Lookout for new episodes in February 2022**
    On today’s episode I chat with Brett Beaty who is Associate Creative Director at Goodby Silverstein. Brett is an Emmy winner, a Cannes Grand Prix holder and a creator behind Super Bowl spots for Bubly, Cheetos, Sam Adams and Pepsi.
    In this episode we talk about lots of fun and really informative behind the scenes stories from three Super Bowl spots. The Cheetos Can’t Touch This spot with MC Hammer. The Sam Adams Clydesdales parody spot and the Is this Pepsi? spot featuring Steve Carell. We also hear some advice for young creatives on dealing with burnout and a lot of ideas for commercial directors on winning jobs and working with clients. 
    If you have any feedback, or suggestions about the show please hit us up on our email: dontskippodcast (at) gmail (dot) com.
    Please also rate and review us on Apple Podcasts or wherever you are hearing this now. The reviews are super helpful in spreading the word and helping this podcast grow. Thank you!
     
    Brett's work: brettbeaty.com
    Zack’s work: zackseckler.com
    Find Zack on Instagram: @zackseckler
    Email us: dontskippodcast (at) gmail (dot) com
    Don’t Skip is a podcast featuring conversations with ad-agency creatives and other talents who help create award-winning advertising. Ads you don’t want to skip.
    Each episode delivers valuable insights into how the best campaigns are created along with honest discussion about the challenges and opportunities experienced during a career as a commercial creative. Topics include pitching to clients, creative ideation, client relations, treatments and creative calls, pre-production and on-set adventures.
    Don’t Skip is hosted by award-winning comedy director and photographer Zack Seckler.

    • 52 min
    Ryan Kutscher | Co-Founder of Circus Maximus

    Ryan Kutscher | Co-Founder of Circus Maximus

    On today’s episode I chat with Ryan Kutscher. Ryan is co-founder of Circus Maximus. The full service agency has won Ad Age Small Agency of the Year three times since it’s founding in 2013. They’ve had clients including Gilette, Roman, Shake Shack and Smart Water.  
    Before founding his own agency Ryan was a creative director at Crispin Porter Bogusky where he worked on a lot of influential work including the Whopper Freakout campaign. Ryan also worked as Chief Creative Officer at J. Walter Thompson. 
    In this episode we talk a lot about starting an ad agency. Why Ryan wanted his own shop, how he found his first clients, his experience pitching for business, developing a company culture, creating an in-house production arm and so much more about the process of running a small agency. We talk about what Ryan would do differently if he were to start an agency in 2021, and about strategies for how they’re continuing to grow their business in the future. There is so much more we touch on I think you’re really going to enjoy this episode.
    If you have any feedback, or suggestions about the show please hit us up on our email: dontskippodcast (at) gmail (dot) com.
    Please also rate and review us on Apple Podcasts, Spotify or wherever you are hearing this now. The reviews are super helpful in spreading the word and helping this podcast grow. Thank you!
    Ryan's agency: circusmaximus.com
    Zack’s work: zackseckler.com
    Find Zack on Instagram: @zackseckler
    Email us: dontskippodcast (at) gmail (dot) com
    Don’t Skip is a podcast featuring conversations with ad-agency creatives and other talents who help create award-winning advertising. Ads you don’t want to skip.
    Each episode delivers valuable insights into how the best campaigns are created along with honest discussion about the challenges and opportunities experienced during a career as a commercial creative. Topics include pitching to clients, creative ideation, client relations, treatments and creative calls, pre-production and on-set adventures.
    Don’t Skip is hosted by award-winning comedy director and photographer Zack Seckler.

    • 1 hr
    Barry Katz | Emmy Winning Creative Director

    Barry Katz | Emmy Winning Creative Director

    Our guest today is Barry Katz. Barry is an Emmy winning creative director who’s been featured in AdAge’s 40 Under 40 and AdWeek’s Creative 100. In the past year Barry worked on two big campaigns for State Farm that I’m sure you’ve seen. The New Chris Paul series with Jake from State Farm and The Last Dance which won a ton of awards from all the major competitions. We talk in depth about how each campaign developed including some major challenges that came up during production. Think celebrity no-shows and re-writing scripts on the shoot day.
    Barry has been crushing it as a freelance creative director and we talk a lot about the freelancing life. How to make the transition to freelancing, how to develop a network and some tips on how to charge for your time. There is plenty more in this episode about agency life and working with commercial directors.
    If you have any feedback, or suggestions about the show please hit us up on our email: dontskippodcast (at) gmail (dot) com.
    Please also rate and review us on Apple Podcasts, Spotify or wherever you are hearing this now. The reviews are super helpful in spreading the word and helping this podcast grow. Thank you!
    Checkout Barry's work: barryskatz.com
    Checkout Zack’s work: zackseckler.com
    Follow Zack on Instagram: @zackseckler
    Email us: dontskippodcast (at) gmail (dot) com
     
    Don’t Skip is a podcast featuring conversations with ad-agency creatives and other talents who help create award-winning advertising. Ads you don’t want to skip.
    Each episode delivers valuable insights into how the best campaigns are created along with honest discussion about the challenges and opportunities experienced during a career as a commercial creative. Topics include pitching to clients, creative ideation, client relations, treatments and creative calls, pre-production and on-set adventures.
    Don’t Skip is hosted by award-winning comedy director and photographer Zack Seckler.

    • 59 min
    Matt Sorrell | Creative Director @ Wieden+Kennedy Portland

    Matt Sorrell | Creative Director @ Wieden+Kennedy Portland

    Matt Sorrell is a Creative Director at Wieden+Kennedy Portland. Matt’s won tons of awards including gold lions, gold pencils, and a grand Clio. He's created outstanding work for HBO, Foot Locker and Old Spice. And just this year Matt helped create some extraordinarily unusual spots for a company named Meow Wolf. Think parody of a local supermarket commercial hosted by a deep-fake of Willie Nelson. 
     
    This episode is jam packed with fun production stories along with advice for creatives, filmmakers and anyone who is in the business of creating visual comedy. We also dive into the process of creating one of those Meow Wolf spots and an all-time favorite for Old Spice.
     
    Checkout Matt’s work: matt-sorrell.com
     
    Checkout Zack’s work: zackseckler.com
    Follow Zack on Instagram: @zackseckler
     
    Email us: dontskippodcast (at) gmail (dot) com
     
    Don’t Skip is a podcast featuring conversations with ad-agency creatives and other talents who help create award-winning advertising. Ads you don’t want to skip.
     
    Each episode delivers valuable insights into how the best campaigns are created along with honest discussion about the challenges and opportunities experienced during a career as a commercial creative. Topics include pitching to clients, creative ideation, client relations, treatments and creative calls, pre-production and on-set adventures.
     
    Don’t Skip is hosted by award-winning comedy director and photographer Zack Seckler.

    • 55 min
    Laura Wimer | Executive Creative Director @ FCB New York

    Laura Wimer | Executive Creative Director @ FCB New York

    Laura Wimer is Executive Creative Director at FCB New York. She’s been involved in the viral launch of Dollar Shave Club, she’s been in the Adweek Creative 100 and just this year she helped create an advertising first, a spot that featured moms breastfeeding on broadcast television. That campaign for the brand Frida Mom earned widespread praise for it’s light-hearted, authentic approach, and earned over 2 billion impressions along the way.
     
    I think you’re really going to enjoy this episode. We talk through creating viral pieces of content for Dollar Shave Club, Alaska Airlines and Frida Mom. Laura share insights about building creative teams, about assuming a leadership role, and about what she looks for when hiring creatives.
     
    Checkout Laura’s work: iamlew.com
     
    Checkout Zack’s work: zackseckler.com
    Follow Zack on Instagram: @zackseckler
     
    Email us: dontskippodcast (at) gmail (dot) com
     
    Don’t Skip is a podcast featuring conversations with ad-agency creatives and other talents who help create award-winning advertising. Ads you don’t want to skip.
     
    Each episode delivers valuable insights into how the best campaigns are created along with honest discussion about the challenges and opportunities experienced during a career as a commercial creative. Topics include pitching to clients, creative ideation, client relations, treatments and creative calls, pre-production and on-set adventures.
     
    Don’t Skip is hosted by award-winning comedy director and photographer Zack Seckler.

    • 54 min
    Dan Oliva | Creative Director @ BBDO New York

    Dan Oliva | Creative Director @ BBDO New York

    Dan Oliva is a Senior Creative Director at BBDO New York where he works on the Snickers account. Dan’s won dozens of awards from Can, Clio, AICP, the One Show, Webbys, D&AD and the list goes on. His most recent award was a Super Clio for his 2020 Super Bowl spot for Snickers.
     
    Dan and I had a conversation that is loaded with insider knowledge and advice. We talk about the planning and strategy around creating super bowl spots. About hiring and working with different commercial directors. About gaining the trust of clients when working on a creative brief. And we Dive deep into talking about how three different spots for Snickers developed. Touching on everything From the initial brief to preproduction, production and post.
     
    Checkout Dan’s work: danoliva.com 
     
    Checkout Zack’s work: zackseckler.com
    Follow Zack on Instagram: @zackseckler
     
    Email us: dontskippodcast (at) gmail (dot) com
     
    Don’t Skip is a podcast featuring conversations with ad-agency creatives and other talents who help create award-winning advertising. Ads you don’t want to skip.
     
    Each episode delivers valuable insights into how the best campaigns are created along with honest discussion about the challenges and opportunities experienced during a career as a commercial creative. Topics include pitching to clients, creative ideation, client relations, treatments and creative calls, pre-production and on-set adventures.
     
    Don’t Skip is hosted by award-winning comedy director and photographer Zack Seckler.

    • 55 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

Gavin Lira ,

Great podcast - loved the interview with Ryan Kutscher

Great podcast, especially love the episode with Ryan. You guys crushed it!

DerkeLyn ,

Worth a listen!

Half-way through the Dan Olive episode I was totally into the breakdowns of these commercials.

DannyG! ,

Love!

Superb ad industry resource! Ad nerds rejoice 🙌

Top Podcasts In Arts

NPR
Avery Trufelman
Blind Nil Audio and Pod People
The Moth
Roman Mars
Rusty Quill