Don’t Give Customers Away. Keep the Delivery Promise—with Chris Rupp

Chris Rupp has led customer experience and fulfillment at Amazon, Victoria's Secret, Albertsons, and Microsoft. She launched the first Prime Day and expanded Amazon's global fulfillment from 4 to 9 countries.

In this episode, Chris sits down with Guy Bloch and Raquel Zanoni to discuss where CX strategy and last-mile execution fall out of sync, why promise reliability matters more than speed, and what AI readiness actually looks like.

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