Creative MKE Imagine MKE

The Milwaukee Vortex, DIY culture, “Yes, and...” Thinking  
In this special episode of Creative MKE, we’re sharing conversations from a special event Imagine MKE hosted at Washington Park Media Center earlier this year. The event was a gathering of arts, culture and creative industry leaders brought together to discuss the strengths and opportunities of Milwaukee’s creative culture. In the discussion, guests touch on: the waterways, walkability and park system in Milwaukee, the ease of DIY creation and collaborations and the simultaneous challenge of scarcity mindsets, and the magnetic power (or sports franchise potential?) of the “the Milwaukee Vortex.” 
This conversation features Linda Edelstein, Chief Executive Officer of Milwaukee Youth Symphony Orchestra; Kim Miller, artist and the chair of MIAD’s fine Art Dept.; Darius Smith, Program Director, Gener8tor Art, also an artist, mental health advocate; Kantara Souffrant, Curator of Community Dialogue, Milwaukee Art Museum; Maureen Ragalie, Managing Director of Gener8tor Art; Jason Yi, professor at Milwaukee Institute of Art and Design, artist and gallerist at Hawthorn Contemporary; Xela Garcia, Executive Director of Walkers Point Center for the Arts, also an artist and writer; and Joe Poeschl, Director of Engagement at Milwaukee Tech Hub Coalition.  
Milwaukee Youth Symphony Orchestra 
Gener8tor Art 
Milwaukee Institute of Art and Design 
Milwaukee Art Museum  
Hawthorn Contemporary 
Walkers Point Center for the Arts 
MKE Tech Hub Coalition 
Greater Milwaukee Committee: The Commons  
Kristina Rolander 
Washington Park Media Center  
Stryv365
Additional episode music: Tiger Technique "Oakvale of Albion"; Headspace Torus "Main Version 01"

Summerfest and Henry Maier Festival Park  
In this episode of Creative MKE, Elisabeth speaks with Kevin Canady, Vice President of Sales & Business Development, and Scott Ziel, Vice President of Entertainment, at Milwaukee World Festival, Inc., the organization that manages and hosts Summerfest, and books a variety of festivals and other events on the grounds throughout the year. The group reflects on how Milwaukee World Music Festival Inc stewards the unique cultural asset that is the Henry Maier Festival Park, 75 acres located on the lakefront in downtown Milwaukee. Ziel and Canady speak to the nature of Milwaukee’s festival culture, the history of Summerfest, and how the organization helps regional companies to retain and attract talent, while creating a variety of paid opportunities for local talent. Each year, Summerfest relies on hundreds of creative contractors and vendors—from professional jugglers, to sound engineers, to photographers and restauranters to make the festival all that it is.  
Canady and Ziel shed light on the process of building Summerfest (hint: the planning begins just as soon as each festival ends). Despite changes in the music industry especially in the wake of the pandemic, Canady and Ziel and the whole team remain focused on producing and attracting events that showcase the best of Milwaukee, responding to the needs and tastes of attendees, and delivering on creative ways that an event of such enormous scale can positively impact the Milwaukee community beyond presenting affordable world-class music and entertainment.
Milwaukee World Festival, Inc: Summerfest 
Henry Meier Festival Park 
Northwestern Mutual Community Park 
Hunger Task Force 
United Way Mary Lou’s Closet Initiative 
Let the Music Play Grant  
BMO EMpower  
Generac: Power Up with a Purpose 
American Red Cross 
Summerfest Tech 
American Family Insurance Ampitheatre 
Pridefest 
Milwaukee Irishfest 
Mexican Fiesta 
German Fest  
PolishFest 
Black Arts Fest  
Kevin...

In this second portion of this discussion about the Vel R. Phillips Plaza public art commission, Elisabeth and guests City of Milwaukee Commissioner of City Development Lafayette Crump and arts leader Marilu Knode reflect on the wider context of the project.  
Crump and Knode discuss the relevance of public art and the presence of artists to the city’s 2040 downtown plan, the power of the arts on individuals’ lives, as well as the collective power of Milwaukee’s creative industry. Knode shares specific suggestions of how the city can continue to turn the tide towards a more robust and supported creative sector: 
A dedicated arts office within the city; a 1% Law: Art for All, and increased public support for the arts. To that, Crump adds on the need for more affordable housing for artists, so that they can live, work and contribute to Milwaukee’s culture, long-term. 
To listen back to the first part of the conversation, stream it wherever you stream podcasts, or visit Imagine MKE on the web.  
Milwaukee Department of City Development: Milwaukee Arts Board 
City of Milwaukee Artist in Residence  
Ranking of Per Capita Arts Invesment 
Milwaukee High School of the Arts 
Genre: Urban Arts 
America’s Black Holocaust Museum 

The Vel R. Phillips Plaza Art Commission 
In part one of this special two-part episode, Elisabeth speaks with City of Milwaukee Commissioner of City Development Lafayette Crump and arts leader Marilu Knode to discuss the plans for the Vel R. Phillips plaza. It’s a development project for which Crump and Knode are both serving on the art committee to select an original sculpture installation concept that, once completed, will memorialize and animate the legacy of Phillips, a trailblazing Black woman, attorney, politician, jurist, and civil rights activist, who served as an alderperson and judge in Milwaukee, Wisconsin, and as secretary of state of Wisconsin.
The group reflects on how the arts are a special ingredient to development—that art can help  our city to stand apart and also function as an economic engine. Crump shares how investing in the arts is often a “less obvious” aspect of infrastructure to decision makers, but an incredibly important ingredient to a city that can retain and attract diverse residents and visitors. With a new generation of leadership in place in Milwaukee under Mayor Cavalier Johnson, the city has made a one-time investment in public art through this $600,000 commission. But the plaza and the artwork will not just be about aesthetic beauty: it will have activations, spaces for vendors, food and beverage offerings and programming to encourage people to linger, engage and learn about Vel Phillips.  
In her life, Phillips was a boundary pushing figure, and, as Knode reflects, “she forecast the direction the country would be going in with her leadership.” The intention is that the plaza installation and the social and artistic activations it invites will build upon this legacy. “Often people think public art is always “man on horse” or “woman in fountain.” Vel Phillips had a different form of leadership,” reflects Knode. “Let’s use this an opportunity to reformulate how we think about leadership.”  
But should artists have to be activists? Knode suggests that in this day and age, everything is political. According to her, “going into the arts itself” is political. At the heart of this commission plan is the acknowledgement that artists are often the ones who drive social change in society. 
“A lot of creativity or boundary pushing that does come out of city government... somewhere you will find an artist pushing on us to do that,” says Crump.  
Vel R. Phillips Plaza will be constructed by July 2024, and the public art installation is estimated to be completed in 2025. Learn more about the project.
References and resources  
Brad Pruitt  
America’s Black Holocaust Museum 
The Mountaintop, presented by Milwaukee Chamber Theatre 
Lexi Brunson 
CopyWrite Magazine 
Mike Phillips 
Downtown Bid #21 
Westown Association  
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“When we invest in the arts, those dollars aren’t just disappearing down some black hole of goodness. It’s giving back to the community and government to help pay for its needed services. There’s undercapitalization happening here. It’s just hard to imagine how much more arts and culture activity and impact and benefit to local businesses would be happening with greater investment.” -Randy Cohen, Vice President of Research at Americans for the Arts.  
In this episode of Creative MKE, Elisabeth and Adam speak with Randy Cohen from Americans for the Arts about the Arts and Economic Prosperity 6 Study. Last year, Imagine MKE collaborated with Americans for the Arts to conduct this audience intercept survey in Milwaukee to learn about their induced and direct spending in relationship to arts and culture nonprofit events. Additionally, another survey was shared with hundreds of arts nonprofit organizations—large and small—to learn about their own economic activity, including employment figures. Nearly 100 arts orgs participated, and the results showed Milwaukee to be massively benefiting from jobs, spending, and tax revenue generated through the work of art nonprofits. A sampling of the findings:  
$334.6 million generated in economic activity  4,550 jobs supported  $7.1 million in Milwaukee county and city tax revenue  
The group discuss how this hallmark arts and economic study has changed over the years to become much more inclusive and to center diverse communities, the dire lack of investment for the arts in Milwaukee and in Wisconsin, and the qualitative and quantitive impact of the arts on individuals and communities.  
Learn more about the groundbreaking sixth iteration of the Arts and Economic Prosperity study. 
Study conducted by Americans for the Arts and Imagine MKE.  
Support for the AEP6 Study from: First Stage The Milwaukee Rep Theatre & United Performing Arts Fund - UPAF 

It all begins with a visit. If you ask the leadership of VISIT Milwaukee, they believe that in order to attract people to live, work, and play somewhere, they have to first experience and connect to the culture of that place on a deeper level.
The attraction of the outside world to Milwaukee is not an accident, and is, in large part due to the work of VISIT Milwaukee—lead by Peggy Williams Smith, President & CEO, Joshua Albrecht, VP of Marketing & Communications and Claire Koenig, Senior Director of Communications and Public Affairs—who champion and lift up the city’s culture every day through their work and entice media representatives to visit and learn more about what Milwaukee has to offer. At the same time, Milwaukee continues to struggle with population decline and a loss of talent, particularly within diverse communities.
The attraction of the outside world to Milwaukee is not an accident, and is, in large part due to the work of VISIT Milwaukee—Peggy Williams Smith, Joshua Albrecht, and Claire Koenig—who champion and lift up the city’s culture every day through their work and entice media representatives to visit and learn more about what Milwaukee has to offer. At the same time, Milwaukee continues to struggle with population decline and a loss of talent, particularly within diverse communities.
Elisabeth, along with Imagine MKE’s Executive Director Adam Braatz, discuss with the VISIT Milwaukee team how the arts and culture of Milwaukee is one of its chief assets, and a powerful economic driver. The group discuss how intrinsic the arts are to tourism, and how Imagine MKE and VISIT Milwaukee are both working to amplify the region’s creative economy and shape the narrative about Milwaukee. If the narrative shifts, and our arts sector can be better supported and broadcast for all its brilliance, it all adds up to Milwaukee stepping into its greatness as, in Albrecht’s words, as a new “arts and culture society." They see a future where Milwaukee is known as an innovative place that embraces, supports, and celebrates all that is creative and expressive, and where talent and lovers of culture will see themselves, feel a sense of belonging, and want to build their lives.
Learn more about the work of VISIT Milwaukee, and follow them on Instagram.
Additional Resources
MKE Theater District
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