Remarkable Results Radio Podcast Aftermarket Radio Network

Matt Fanslow discusses the importance of automotive repair shops setting a barometer for the value they provide. He compares this to consumer and professional products in other industries, like lawnmowers and chainsaws, to illustrate differences in quality.
Show Notes
Comparing lawnmowers and chainsaws (00:01:14) Demonstrating value in automotive repair (00:10:46) Marketing and communication strategy (00:12:57) Setting the barometer through demonstration (00:15:22) Utilizing social media and radio for marketing (00:17:34) Comparing Products (00:19:44) Demonstrating Value (00:20:51) 
Thanks to our Partner, NAPA Autotech napaautotech.com
Email Matt: mattfanslowpodcast@gmail.com
Diagnosing the Aftermarket A - Z YouTube Channel HERE
Aftermarket Radio Network: https://aftermarketradionetwork.com/

Can Marketing "Even Out" The Workload?
Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
Show Notes
We often hear people say their marketing should “even out the workload,” but can it do that?There are peaks and valleys throughout the year. That’s just life.It’s hard to market to make a specific time busyMarketing lifts the peaks and the valleys, but it can easily lift the peaks higher and the valleys not quite as muchSCHEDULING can even out the workload, or fill in the slow timesScheduling long-time clients for the slow timesScheduling the next visit like a dentist doesCan you do time specific campaigns? State fair campaignBack-to-school campaignPre-trip inspections before summer and the holidays
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com 
Facebook - facebook.com/shopmarketingpros 
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros 
Questions/Ideas - podcast@shopmarketingpros.com
Lagniappe (Books, Links, Other Podcasts, etc)
Canva - Mood Boards

Thanks to our Partner, NAPA Auto Care

Andy Bizub explores the influential book "Driving Force: Extraordinary Results with Ordinary People" by Peter Schultz. Dive into the pivotal role of culture in business success with personal insights on maintaining a positive work environment. This episode is packed with wisdom for business owners and leaders seeking to improve their operations and team dynamics.

Andy Bizub, Midwest Performance Cars, Chicago and Northbrook, IL.  Andy’s previous episodes HERE.

Show Notes

Watch Full Video
Email Lori Schutz for your copy of "The Driving Force: Extraordinary Results with Ordinary People": scmink2@earthlink.net
Leadership Book Insights (00:02:07 ) Exploring 'The Driving Force by Peter Schutz's' perspectives on leadership and empowerment.
Book's Business Influence (00:03:04) The book's influence on leadership strategies and business operations.
Book Discussion (00:05:35) Diving into the book's content and its effects on businesses.
Cultural Preservation (00:06:34) The role of culture in maintaining successful business practices.
Toxic Employees (00:10:41) Addressing the challenges of toxic employees in the workplace.
Empowering Leadership (00:12:14) How leaders can empower their employees to achieve excellence.
Employee Growth (00:13:27) Encouraging employees to grow and potentially outperform their leaders.
Team Diversity (00:15:27) The benefits of having a diverse and skilled team.
Overcoming Barriers (00:18:39) Sharing a story about overcoming barriers at Cummins Engine and its relevance to shop communication.
Communication Barriers (00:20:04) The effects of cultural and physical barriers on shop communication.
Slack for Shop Communication (00:22:31) Using Slack to improve communication and reduce barriers in the shop.
Customer Quality (00:23:42) The impact of customer quality on business success.
Customer Vetting (00:29:58) Identifying red flags and conveying service value to potential customers.


Thanks to our Partner, NAPA Auto Care

Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care

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The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.
Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/
Check out their podcast here: https://autorepairmarketing.captivate.fm/
If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind
In this podcast episode, Chris Cotton, an auto repair business coach, talks with Mark, owner of an independent European auto repair shop in Rochester, New York, that also does sales and bodywork. They discuss Mark's family history, including his father's move from Germany to the U.S. and his transition from diamond cutting to car sales. Mark recounts his own path in the family business, from washing cars to his current role, and the lessons learned along the way. They also delve into succession planning, with Mark's son Hunter potentially taking over in the future. Mark highlights the benefits of working with Chris implementation of a new service management system, and the positive changes in business performance and staff engagement. The episode touches on the importance of regular staff meetings, understanding daily business metrics, and the joy of family involvement in the business. It concludes with personal anecdotes about family meals and the cultural heritage that enriches their lives.

The background of Mark's family (00:00:05) Mark talks about his father's journey from Germany to the United States and their family background.Mark's family's journey in the auto repair business (00:02:05) Mark shares the story of his family's involvement in the auto repair business, including their transition from sales to service.Mark's father's journey in the auto industry (00:04:08) Mark details his father's experiences in the car industry, from working at a BMW dealership to starting his own car sales business.Mark's connection to European cars (00:10:52) Mark discusses his family's deep connection to European cars, particularly Audi, BMW, Mercedes, and Volkswagen.Mark's journey in the auto repair business (00:14:48) Mark reflects on his journey in the auto repair business, from washing cars to becoming a service advisor and learning to buy cars at auctions.Car Sales and Sunroof Surprise (00:19:22) Mark recalls a car sales experience and his father's tough love and succession plan.Auto Auction and Nostalgia (00:21:29) Chris shares his experience working at an auto auction, and both speakers reminisce about the excitement of auctions.Transition and Succession Plan (00:23:16) Mark discusses his role in the business and the prolonged transition plan from his father.Family Involvement and Future Plans (00:25:43) Mark talks about family members' roles in the business and his son's potential as a service manager.Succession Planning and Family Dynamics (00:29:31) Mark emphasizes the importance of communication and close relationships in succession planning.Future of the Business and Retirement (00:34:14) Mark discusses his long-term plans for the business and his reluctance to fully retire.Family Living Arrangements (00:36:40) Mark shares that his mother still lives in the family home, and he and his wife live next door.Each timestamp is followed by a short description of the topics covered in the corresponding segment of the podcast episode.Family and Business History (00:37:29) Discussion about family's daily routine and plans for creating a slideshow of old pictures for the website.Transition to New Location and Succession Plan (00:38:19) Mark mentions the upcoming 40th anniversary at the new location and transitions to...

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network

Rich Falco and his twin sons, Zack and Tyler, discuss the intricacies of family business succession in the automotive industry. The Falco's share their personal experiences, emphasizing the value of learning through challenges and the significance of understanding both the technical and business aspects of the industry. They explore the dynamics of customer interaction, continuous professional development, and the evolving nature of automotive technology.

Rich Falco, Diag on Demand, Instructor at Carquest Technical Institute. Listen to Rich’s previous episodes HERE

Zack and Tyler Falco, Diag on Demand.



Show Notes




Watch Full Video Episode
Succession and grooming (00:00:51) Discussion about succession, grooming, and growing young talent in the automotive industry.
Training and learning experiences (00:01:34) Rich discusses letting his sons fail and learn while working together in the business.
Challenges of being a mobile technology specialist (00:04:10) Zack talks about the challenges of being a mobile technology specialist and learning to interact with customers.
Learning from experience (00:05:29) Zack and Tyler discuss their learning experiences and the importance of admitting when they don't know something.
Future of the business (00:09:04) Rich discusses the challenges in generating revenue and the potential changes in the industry for mobile work.
Working together as a family (00:15:10) Tyler shares his experience of working with his dad and brother, highlighting the dynamics of their working relationship.
Learning from Job Experiences (00:16:05) The speakers discuss the continuous learning experience and the value of mistakes in their work.
Passion for Working with Hands (00:19:00) Zack expresses his enjoyment of working with hands and the satisfaction in understanding the technical aspects of his work.
Diagnostics and Gray Areas (00:19:47) The conversation delves into the complexities of diagnostics, the gray areas in the auto repair industry, and the appeal of clear-cut logic in technical work.
Changing the Perception of Technicians (00:22:18) Challenge the traditional perception of technicians and advocate for a shift towards recognizing them as technology specialists.
Transition to Advanced Technology (00:23:44) The conversation highlights the transition to advanced technology, including the need for specialized equipment and the future of automotive technology.
Business Education and Succession Planning (00:25:40) The importance of business education, succession planning, and the need for understanding the financial aspects of the business are discussed.
Client Experience and Problem-Solving (00:29:34) The significance of following up with clients and the emphasis on problem-solving to build strong relationships with customers is highlighted.
Succession and Family Business (00:32:39) Discussion about the succession and future of the family business with Rich, Zach, and Tyler Falco.





...

Welcome to this episode of "Business by the Numbers," where we dive deep into the often controversial topic of tax fairness. Join Hunt, as he explores if the wealthiest among us are really shouldering their fair share of the tax burden.
• Defining 'Rich': How income levels and perceptions of wealth vary across different regions and impact tax contributions.
• The Progressive Tax System: A closer look at how the U.S. tax system scales with income and what that means for the top 1% of earners.
• Real Figures: We break down recent statistics to understand the actual tax contributions made by high earners.
• Beyond Income Tax: Examining other significant tax obligations faced by the wealthy, including sales tax, property tax, and surtaxes.
• Debunking Myths: Addressing common misconceptions about tax evasion among the wealthy and what the data really shows.
Thanks to our partners, NAPA TRACS and Promotive
Did you know that NAPA TRACS has onsite training plus six days a week support?
It all starts when a local representative meets with you to learn about your business and how you run it.  After all, it's your shop, so it's your choice.
Let us prove to you that Tracs is the single best shop management system in the business.  Find NAPA TRACS on the Web at NAPATRACS.com
It’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.
Paar Melis and Associates – Accountants Specializing in Automotive Repair
Visit us Online: www.paarmelis.com
Email Hunt: podcast@paarmelis.com
Get a copy of my Book: Download Here
Aftermarket Radio Network