E-commerce Expert Michael Affronti of Salesforce: How SFCC Has Evolved to Meet Consumer Demand

The E-commerce Toolbox: Expert Perspectives

In this episode, Kailin Noivo is joined by Michael Affronti, SVP and General Manager of Commerce Cloud at Salesforce, to explore

  • How the strategic vision for Salesforce Commerce Cloud (SFCC) was shaped by the pandemic

  • The expansion of SFCC’s target into the mid-market

  • How SFCC fits into the headless versus composable conversation

  • How AI is intersecting with retail


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The E-commerce Toolbox: Expert Perspectives is handcrafted by our friends over at: fame.so

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