E137: Trent Warner On Building A Better Brand

In this episode, James talks with Trent Warner, Managing Director of Strategic Brand Builders.

To learn more about Strategic Brand Builders, visit https://strategicbrandbuilders.com.

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Episode Highlights:

• Exploring the journey from blogging to strategic marketing in the insurance sector
• The importance of strategy over tactics in marketing
• Examining the challenges and misconceptions in insurance marketing
• The role of trust and customer experience in branding and marketing
• The advantages of independent insurance agencies over big carriers in marketing
• Discussing the impact and future of AI in marketing
• The importance of starting small and practical with AI integration in marketing