E94: How to Leverage Media Features to Grow Your Business with Mercerde Barba Your Business on Purpose

Want to skyrocket your business to new heights and attract a flood of new customers? We all want to see our business grow and expand. But how can you achieve that? Well, I've got the solution to help you achieve that dream. Let's dive in and discover the key to unlocking incredible business growth.

My special guest is Mercedes Barba

Mercedes Barba is a media expert and entrepreneur with a strong track record in leveraging media for business growth. Her proficiency in identifying unique story angles has enabled numerous entrepreneurs to secure impactful media features, resulting in heightened visibility and business expansion. Mercedes' adeptness in networking with journalists and crafting compelling pitches has positioned her as a sought-after authority in the industry. Her practical expertise and proven strategies make her an indispensable asset for entrepreneurs aiming to capitalize on media exposure for their enterprises.

I want to help small business owners, you know, for a fraction of the cost, do that and take those actionable tips and be able to kind of rinse and repeat and do it consistently over and over as you're growing your business and get featured in Business Insider or Oprah Daily or, you know, these other Cosmo or self. - Mercedes Barba

In this episode, you will be able to:


Maximize Your Child's Future: Discover the Benefits of Investing in a Custodial Roth IRA for Children.


Protect Your Business: Uncover the Legal Aspects of Hiring Your Children and How It Can Benefit Your Company.


Supercharge Your Business: Learn How Media Features Can Elevate Your Entrepreneurial Journey.


Master the Art of Networking: Find Out How to Get Media Attention and Boost Your Business Visibility.


Unlock Media Exposure Opportunities: Explore the Power of HARO for Growing Your Business and Reaching a Wider Audience.



Maximize Your Child's FutureIn this episode, Mercedes Barba shares a unique angle on how to maximize your child's future through business investments. She discusses a story where a business owner legally hired her 18-month-old daughter as an employee to model for her business, creating a narrative about investing for her daughter's future. Mercedes emphasizes the importance of thinking creatively to secure your child's financial stability.

The resources mentioned in this episode are:


Follow Mercedes Barba on Instagram at Mercedes and media for valuable insights and tips on getting featured in the media and building your business through media exposure.


Visit Mercedes Barba's website at mercedesbarba.com to learn more about her services and how she can help you get featured in top media platforms to grow your business.


Sign up for the Help a Reporter Out (HARO) newsletter to receive opportunities to be featured as an expert in your niche and connect with journalists looking for sources.


Explore Quoted and Featured.com as additional platforms to submit your expertise and get featured in relevant media outlets.


Implement personalized networking strategies by connecting with journalists on LinkedIn and reaching out with personalized pitches tailored to their beat and interests.








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