59 episodes

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing & automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.

We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly & effectively and get back to the more important things in life. All while building the business lifestyle you desire.

Easy Email Marketing with Yael Keon Yael Keon

    • Business
    • 5.0 • 1 Rating

Easy Email Marketing with Yael Keon is the go to podcast for all things email marketing & automation. You'll discover how to grow your list full of quality subscribers, how to serve that list with open-worthy emails and how to convert those subscribers into buyers. All in a feel-good, service led way.

We'll also explore email automation, segmenting and just what is the right email software for you - whether you have an e-commerce, services or digital products business. All so you can get it setup simply, quickly & effectively and get back to the more important things in life. All while building the business lifestyle you desire.

    Email Secrets Series 3 - Make the Tech Easy

    Email Secrets Series 3 - Make the Tech Easy

    This is episode 3 of 4 where I spill on my top email marketing secrets.

    These are the little shifts that make all the difference when it comes to email marketing.

    Today I’m addressing a big elephant in the room – the tech.

    I can’t tell you how many times people tell me they avoid email marketing because they aren’t “techy”.

    They find it all too overwhelming so they don’t even begin. OR they start with one piece of software and find that difficult so the write off the whole thing altogether.

    Big mistake – please don’t just all software by the same brush.

    Also, I promise you that no matter how tech phobic you are you can absolutely learn it extremely easily.

    In this episode, I share how to really choose your software and 3 key factors I want you to consider. 3 factors that will make your email marketing, your business and your life easier!

    This episode is in celebration of my new LIVE Email Marketing Bootcamp beginning today (June 20!). 

    If you want to finally get started (or restarted) with email marketing this is for you. 

    We’ll be covering:
    How to do email marketing your way (and how it all works)
    What to send your list that feels aligned with who you are
    Choosing the best email marketing software for you
    The 6 steps for using email to grow your business

    Plus plenty of time for you to ask questions and get support from me!

    You can enrol right up until June 23rd at yaelkeon.com/bootcamp and catch any replays you may have missed.

     

    If you are listening after June 23rd, then doors are open to The Email Experience! Learn more at yaelkeon.com/experience

     

    Want to see more of what I get up to when I’m not podcasting? 
    Hang out with me on Instagram @yaelkeon
    Grab your free download 80 Fill in the Blank Email Ideas
    Watch the free masterclass: The 4 Must-Have Emails for Sales Success & Exactly How to Write them in 10 Minutes Flat

    See omnystudio.com/listener for privacy information.

    • 13 min
    Email Secrets Series 2 - Choose a Focus

    Email Secrets Series 2 - Choose a Focus

    This is episode 2 of 4 where I spill on my top email marketing secrets.

    These are the little shifts that make all the difference when it comes to email marketing.

    AND what makes everything simpler & less overwhelming.

    This secret is probably my favourite - choosing a focus.

    No, I’m not talking about choosing a niche or a target audience.

    I’m talking about a focus topic or theme for any given time.

    This solves the biggest challenge I see small business owners have - “I don’t know what to email my list”

    Really this is because they haven’t narrowed down the possibilities.

    They are looking at everything under the sun that they could send and because of this they see nothing.

    Instead you need to narrow it down.

     

    In this episode, I share how I use the strategy of using focus themes or topics to make content simple. And how I’ve even used this strategy to coach my 7yo’s Netball team!

    This episode is in celebration of my new LIVE bootcamp beginning on June 20th - The Email Marketing bootcamp.

    If you want to finally get started (or restarted) with email marketing this is for you. 

    We’ll be covering:
    How to do email marketing your way (and how it all works)
    What to send your list that feels aligned with who you are
    Choosing the best email marketing software for you
    The 6 steps for using email to grow your business

    Plus plenty of time for you to ask questions and get support from me!

    Enrol now at yaelkeon.com/bootcamp

     

    Want to see more of what I get up to when I’m not podcasting? 
    Hang out with me on Instagram @yaelkeon
    Grab your free download 80 Fill in the Blank Email Ideas
    Watch the free masterclass: The 4 Must-Have Emails for Sales Success & Exactly How to Write them in 10 Minutes Flat

    See omnystudio.com/listener for privacy information.

    • 9 min
    Email Secrets Series 1 - Start with your Audience

    Email Secrets Series 1 - Start with your Audience

    In today’s podcast episode, I’m kicking off a 4 part series where I spill on my top email marketing secrets.

    These are the little shifts that make all the difference when it comes to email marketing.

    AND what makes everything simpler & less overwhelming.

    And the first secret might just be the most important one and the biggest mindset shift when it comes to showing up & serving your list.

    You see everyone is looking for that magic formula. That perfect lead magnet that is working “right now” and getting everyone to sign up.

    Or that set of email swipe files you can copy & paste that will all of a sudden get your unengaged list to buying your thing.

    Or that piece of software or marketing strategy or whatever shiny object that is the must have thing of the moment.

    Well I’m here to tell you none of that matters.

    What matters is what your audience wants from you.

    In this episode, I explore exactly what that means and how to apply it.

     

    This episode is in celebration of my new LIVE bootcamp beginning on June 20th - The Email Marketing bootcamp.

    If you want to finally get started (or restarted) with email marketing this is for you. 

    We’ll be covering:
    How to do email marketing your way (and how it all works)
    What to send your list that feels aligned with who you are
    Choosing the best email marketing software for you
    The 6 steps for using email to grow your business

    Plus plenty of time for you to ask questions and get support from me!

    Enrol now at yaelkeon.com/bootcamp

     

    Want to see more of what I get up to when I’m not podcasting? 
    Hang out with me on Instagram @yaelkeon
    Grab your free download 80 Fill in the Blank Email Ideas
    Watch the free masterclass: The 4 Must-Have Emails for Sales Success & Exactly How to Write them in 10 Minutes Flat

    See omnystudio.com/listener for privacy information.

    • 13 min
    Lauching with Jessica Tutton

    Lauching with Jessica Tutton

    Launching is almost like a rite of passage for online business owners.

    And if you have ever attempted one before - a big learning curve!

    But it doesn’t have to be super difficult or stressful. You can do it your way.

    In this week's podcast episode, I’m joined by the brilliant Jessica Tutton to help you demystify the world of digital programs, launching, evergreen sales and ads.

    Jess is a course launch strategist and she is completely obsessed with helping entrepreneurs sell and scale their courses and memberships.

    Jess believes that the type of business you decide to run should be a perfect fit for your lifestyle. Whether it’s kid wrangling, travelling, or making it your mission to take a dip in the ocean everyday.

    She'll show you how to create a business model and marketing system that takes strangers and turns them into obsessed buyers without you needing to be “on” 24/7.

    Personally, I just LOVE Jess’ chilled out vibe.

     

    Inside today’s episode we talk about:
    When you should think about launching a digital program
    Evergreen vs Live Launching
    The 3 stages of a launch and what you should do at each stage
    When you should start investing in Facebook Ads

    Plus plenty of other chat about doing business your way and not feeling like you have to be showing up on socials every single day to have a successful business.

     

    Connect with Tash: www.jessicatutton.com.au or https://www.instagram.com/jessica_tutton/

    Watch her free masterclass, The 3 Fail-Proof Ads for a 5 Figure Launch here: https://www.jessicatutton.online/2022-fb-ads-masterclass 

    …..

    Want to see more of what I get up to when I’m not podcasting? 
    Hang out with me on Instagram @yaelkeon
    Grab your free download 80 Fill in the Blank Email Ideas
    Watch the free masterclass: The 4 Must-Have Emails for Sales Success & Exactly How to Write them in 10 Minutes Flat

    See omnystudio.com/listener for privacy information.

    • 32 min
    Get Unstuck

    Get Unstuck

    Welcome to this special edition podcast episode - a recording of a live masterclass I held recently: Get Unstuck - 7 Simple, Strategic Shifts for Busy, Bored or Burnt-out Business Owners.

    This is for you if you are feeling stagnant in your business and want to fall in love with it again by making it feel easy, fulfilling and fun.

    We focus on a few different shifts you can make, that can help you move to the next level including:
    How to get out of overwhelm
    Creating more time
    Streamlining your offers
    Having realistic plans
    Getting smarter with your marketing
    Actually selling
    Getting disciples

     

    At the end of the masterclass I also offer an invitation to join my group program: Free to Thrive. This is a mid level online business coaching experience for business owners and entrepreneurs who are stuck in that messy middle.

    Applications are open now but close on Thursday May 26th 2022. Ready for a June start.
    (Or if you are listening to this later, you can get on the waitlist for the next time doors open.

    Learn more and apply here: www.yaelkeon.com/free

    See omnystudio.com/listener for privacy information.

    • 52 min
    Breaking the Entrepreneurial "Rules"

    Breaking the Entrepreneurial "Rules"

    Some rules are meant to be broken.

    But sometimes in entrepreneurial or small business circles we are told we should be confirming to a certain set of rules or ideals in order to be successful.

    Wake up at 5am. Meditate. Journal. Yoga. No phones. No screen time before bed. Hustle in Pomodoros. Get the most out of every hour.

    Honestly, it’s exhausting and after 6 years in business I’ve learnt to ignore a lot of it.

    Inside this episode, I’m sharing 5 entrepreneurial rules that I break.

    Think of this as your permission slip to reassess the shoulds and what will actually work for you.  

    Because you created your business to help build the life you want - not to be put in a box.

    This episode is in celebration of my new LIVE training I have coming up on Wednesday – just 2 days away from the time this episode drops

    If you are feeling stuck in your service based or course creation business and you want to get your motivation and momentum back – then this is for you.

    It’s called Get Unstuck: 7 simple, strategic shifts for busy, bored or burnt-out service providers to finally step into their potential.

    We’ll be exploring 7 different things you can do that stop you feeling stagnant and everything feel easier.

    From shifts across offers to time to marketing to sales, you’ll uncover at least 1 thing that could just make that big difference for you.

    It’s happening live on Wednesday May 18th. With a limited time replay for those who can’t make it live.

    Register at: yaelkeon.com/stuck

     

    Want to see more of what I get up to when I’m not podcasting? 
    Hang out with me on Instagram @yaelkeon
    Grab your free download 80 Fill in the Blank Email Ideas
    Watch the free masterclass: The 4 Must-Have Emails for Sales Success & Exactly How to Write them in 10 Minutes Flat

    See omnystudio.com/listener for privacy information.

    • 17 min

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