Edible-Alpha® is your source for actionable insights into making money in food. Hosted by Tera Johnson, we talk to a wide range of stakeholders about what it really takes to grow a successful food business. Learn more at www.edible-alpha.org
The Good Acre Food Hub Pivots to Hunger Relief
The Good Acre’s David Van Eeckhout talks with Tera about the Twin Cities food hub’s evolving role in uplifting diverse farmers, supporting local food makers and increasing community access to high-quality local produce.
Forage Kombucha Expands from Restaurant to Retail Brand
Henry Aschauer, co-founder of Forage Kombucha and Forage Kitchen in Madison, Wisconsin, sits down with Tera to discuss his multifaceted business and how the restaurants and beverage brand behoove each other as both continue scaling.
Nordik Meats Opens Mid-Pandemic and Perseveres
Tera interviews Rod Ofte, co-founder of Nordik Meats, about launching local meat processing during COVID-19, building the business smartly and addressing the gaps in small-scale processing.
How This Old Farm Built a Successful Meat Processing Business
Tera chats with Jessica Roosa of This Old Farm about what it really takes to launch a small meat processing business, from financing to facilities.
Driftless Provisions Slices into the Charcuterie Business
Tera talks with Driftless Provisions’ Ryan Wagner, Justin VerMeer and Spencer Schaller about growing from a tiny startup to a premium salami brand trusted for its humane sourcing and exceptional quality.
Katie Mleziva Gets Real About Brand Strategy
Brand strategist and Real Food Brands founder Katie Mleziva talks with Tera about defining, aligning and activating a strong brand strategy that speaks to consumer needs and separates the company from the competition.
Great for all types of food businesses
I've been an advice listener to Edible-Alpha for over 2 years and look forward to each podcast. The information Terra shares and her guests is insightful, valuable and I'm always learning. While based in Wisconsin and sometimes focused for that region you will always here information you can put in place or share with others.
Love the focus on the entrepreneurs who are changing the ecosystem!
Food Entrepreneur Must Listen
This is an excellent podcast for food entrepreneurs: part inspiration, part nuts and bolts, part strategy. I eagerly await every new episode because I know I'll learn something. Too often entrepreneurial podcasts are done by celebrity hosts that don't really know what questions to ask (think How I Built This) or former venture capitalists who say ridiculous things like "you have to have the very best people in every position" (think Masters of Scale). Tera's podcast is awesome because she's built an incredibly successful food business of her own, she's done a tremendous amount of food entrepreneur consulting, and she knows that most of us out here have a passion for our product, and we're just trying to figure it all out with the skillset and budget we have. She's trying to help us where the rubber meets the road to help us get traction in growing our business. Awesome!