44 min

Elevating Nonprofit Swag feat. Jonny Imerman ‘94 Aim High

    • Personal Journals

We’ve all ended up with some non profit swag. Whether its a tshirt or a totebag, its probably covered in company logos and mission statements, and something that stays in the back of our drawer. But what if the design was toned down, sleek, and something you actually wanted to wear on the day to day? Thats the mission behind CLOZTALK, founded by Jonny Imerman and his brother (both Cranbrook grads) in 2018.

CLOZTALK is branded apparel specifically for non-profits, in an effort to build a well-known brand and raise awareness for their missions.

Jonny joins Robert in this episode to talk about starting CLOZTALK, branding for non profits, B Corps, being class secretaries for their Cranbrook classes, and lessons hes learned from starting 2 organizations.

We’ve all ended up with some non profit swag. Whether its a tshirt or a totebag, its probably covered in company logos and mission statements, and something that stays in the back of our drawer. But what if the design was toned down, sleek, and something you actually wanted to wear on the day to day? Thats the mission behind CLOZTALK, founded by Jonny Imerman and his brother (both Cranbrook grads) in 2018.

CLOZTALK is branded apparel specifically for non-profits, in an effort to build a well-known brand and raise awareness for their missions.

Jonny joins Robert in this episode to talk about starting CLOZTALK, branding for non profits, B Corps, being class secretaries for their Cranbrook classes, and lessons hes learned from starting 2 organizations.

44 min