89 | Embracing fear & risk as a small business owner w/ Jessica Urquhart She Calls Her Shots

Fear and risk are a part of our day to day life as a small business owner -- and because of that fact, it's SO incredibly important that we know how to look at risk and decide if it's wort the potential OPPORTUNITIES that it can bring!

In today's conversation, I'm chatting with Jessica Urquhart -- and we're going to dive into her "whole human approach" approach for risk taking and how we can get more comfortable with our fears.

Jessica is a Certified Professional Coach specializing in Decision Empowerment services, with her company ALTAZ Coaching. She works closely with individuals who are facing significant pivots in their life, career, or business, and teaches them how to leverage logic + motivation + intuition for effective decision-making (her Mind, Heart, Soul™️ method),  so they can choose fulfilling paths forward with more flow, clarity, and intentional direction.

Here are some snippets from our conversation:
5:28 - Jessica started with a thriving career in corporate finance & financial services for over 20 years before becoming a decision empowerment coach
8:48 - Jessica's "whole human approach" to decision making
12:35 - There is always an opportunity on the other side of the risk
14:47 - Risk is a part of life, it's always going to be present
15:07- Identifying a risk & creating boundaries around the risk

15:53 - Identifying & acknowledging the emotions around our decisions
17:01 - Understanding the impact that potential risks will create
19:50 - Understanding what you can do for mitigation measures
20:42 - Considering the actual probability behind the risk (& the probabilities of the opportunities)

22:25 - Understanding your risk tolerance
26:30 - How risk exposure lines up with your values
29:00 - The soul component of this risk method is to sit with your feelings and values and trusting that you can figure things out
31:27 - Getting comfortable releasing control & expectations

33:32: Jessica's story around how being over-prepared isn't necessarily a good thing

I can't wait for you to dive into this episode!
Links from today's episode:
 Feel the Fear and Do It Anyway by Susan Jeffers (Jessica's book rec)Adventures in Opting Out - Cait Flanders (Jessica's book rec)Connect with Jessica on FacebookIf you're ready to create more momentum and visibility inside your business (meaning: more inquiries and more booked clients) -- you'll want to join me for my next free workshop.  This workshop will be interactive meaning you get real-time coaching & strategies to grow your business. Head over to heykristamarie.com/workshop to save your seat.

Ways we can work together:
> Photographers, are you ready to create a sustainable business strategy? Is it time to elevate your business and get updated , gorgeous brand photos? I'D LOVE TO CONNECT WITH YOU!
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