21 min
Embracing a Specialized Niche as a Financial Advisor with Landon Loveall of KB Financial Advisors The Marketing Podcast for Financial Advisors
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- Marketing
We know that embracing a specialty is the most critical decision you can make in your marketing. But where should you start? In this episode, we’ll visit with a top-performing specialist advisor, Landon Loveall of KB Financial Advisors. We will review how he built his firm from the ground up by embracing a niche including:
How he chose his specialty
How he uses niche marketing to reach his ideal clients
His strategy to avoid alienating people who don’t fit his niche
Proven successful specialty marketing tricks
The one thing you can do today to start embracing a specialty today
We know that embracing a specialty is the most critical decision you can make in your marketing. But where should you start? In this episode, we’ll visit with a top-performing specialist advisor, Landon Loveall of KB Financial Advisors. We will review how he built his firm from the ground up by embracing a niche including:
How he chose his specialty
How he uses niche marketing to reach his ideal clients
His strategy to avoid alienating people who don’t fit his niche
Proven successful specialty marketing tricks
The one thing you can do today to start embracing a specialty today
21 min