57 min
Emily Heyward and JB Osborne: Red Antler Co-Founders The Partner Ship Podcast
-
- Entrepreneurship
JB Osborne and Emily Heyward co-founded branding company Red Antler together in Brooklyn way back when, in 2007. In the past 14 years, Red Antler has established itself as the go-to brand-building company for startups and scale-ups, having helped shape everything from visual identity to packaging design for some of today’s most ubiquitous companies like Casper, Allbirds, Hinge, ThredUp and of course, our favorite, Levain Bakery. Red Antler is so predominant, in fact, that "Fast Company" famously called it "a cult brand whisperer." Emily literally wrote the book on the matter: It’s called "Obsessed: Building a Brand People Love From Day One," and it came out last summer. Tune in to learn more what they look for in the next big direct-to-consumer business, and what's next for Red Antler in its next 14 years.
JB Osborne and Emily Heyward co-founded branding company Red Antler together in Brooklyn way back when, in 2007. In the past 14 years, Red Antler has established itself as the go-to brand-building company for startups and scale-ups, having helped shape everything from visual identity to packaging design for some of today’s most ubiquitous companies like Casper, Allbirds, Hinge, ThredUp and of course, our favorite, Levain Bakery. Red Antler is so predominant, in fact, that "Fast Company" famously called it "a cult brand whisperer." Emily literally wrote the book on the matter: It’s called "Obsessed: Building a Brand People Love From Day One," and it came out last summer. Tune in to learn more what they look for in the next big direct-to-consumer business, and what's next for Red Antler in its next 14 years.
57 min