71 episodes
Empowered Business Monica Froese
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- Business
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5.0 • 136 Ratings
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Do you want to grow a business you love while also enjoying financial freedom that fits your lifestyle? You’ve come to the right place!
Monica Froese, host of the Empowered Business Podcast®, is here to give you strategy and tactics combined with a whole lot of unfiltered opinions on what works and doesn’t work when running a successful and profitable business.
Monica is on a mission to empower you to create financial freedom through building your own six-figure digital product business. After leaving her 11-year corporate career and starting a “mom” blog, she began to profit beyond her wildest dreams once she discovered the power of digital products. Now, she is teaching you everything she knows along with a lot of amazing guests sharing their best advice.
Each week, she gives actionable strategies and tips to take your digital product business to the next level. Join her and her guests as they dive into business topics on digital products, financial freedom, different revenue streams, and becoming an expert in the online business space.
Monica strongly believes when you work together, you not only grow faster, you also amplify voices of those who deserve it most. She wants you to meet the awesome people around her that are changing the world.
Tune in to the Empowered Business Podcast to get started!
To find out more visit monicafroese.com.
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5 Powerful Lead Generation Strategies for Your Digital Product Shop
Let’s talk about one of the most important things when it comes to running a business…
Lead generation.
Getting new people into your business is the biggest thorn in any business owner's side, but it is essential. I’m sharing the five powerful ways to drive new customers to your digital product shop so you can grow and scale your shop this year.
Topics covered in this episode include:
Why you can’t only rely on your warm audience
What you need to know about paid advertising
Why we need to be doing SEO around the clock
How you can leverage your email list for lead generation
Why we need to leverage our sales funnels to bring in new customers
How you can use affiliate marketing to grow your digital product shop
Lead generation is so important if you want your shop to continue to grow. Tune in to hear these top strategies to make it happen!
Resources Mentioned:
Register now for the Digital Shop Accelerator https://digitalshopexperience.com/training.
Visit Nina Gibson’s website: https://ninagibson.co/
Visit Erin Alexander’s website: https://productpowerhouse.co/
Listen to episode 66 to learn why you need sales funnels and shops: https://monicafroese.com/podcast/the-power-duo-sales-funnels-vs-shops-and-why-you-really-need-both/
Visit the Empowered Shop: https://empoweredshop.com
I would love to connect on Facebook or Instagram!
Show notes available at www.monicafroese.com/72 -
3 Ways That Having a Digital Product Shop Can Change Your Life and Business
It’s been a hot minute since I’ve shared a new podcast episode. But I’m back and in this episode, I’m sharing the lessons I've learned from running a multiple six-figure digital product shop and teaching hundreds of people how to recreate my success in our program, the Digital Shop Experience.
My digital shop truly changed everything about my business and I want you to be able to leverage the lessons that I have learned in your own business this year.
Topics covered in this episode include:
How my most challenging year became my highest-grossing year yet
Why repurposing my content gave my business the stability it needed
The ease that digital shops can bring to your business
The game-changing automations I use in my digital shop
How the buyer experience changes with a digital shop
Why my products are so much easier to sell now
This episode is full of very valuable lessons and insights into how a digital product shop can change your life and business. Tune in now!
Resources Mentioned:
Visit the Empowered Shop: https://empoweredshop.com
Listen to episode 57 to hear what we’ve been up to: www.monicafroese.com/57
Listen to episode 58 and learn the 5 mistakes to avoid with your digital product shop: www.monicafroese.com/58
Listen to episode 61 to learn how to repurpose your content for your shop: www.monicafroese.com/61
Listen to episode 68 to hear shop owner Anna Joy Lowell’s success story: www.monicafroese.com/68
Sign up now for the Digital Shop Accelerator: https://digitalshopexperience.com/training
I would love to connect on Facebook or Instagram!
Show notes available at www.monicafroese.com/71 -
70: Make Your Marketing Easier with AI with Menekşe Stewart
Let’s talk about the biggest trend and buzzword in the online business world right now- AI, also known as ChatGPT.
In this episode of The Empowered Business Podcast, I sat down with Menekşe Stewart who built her own AI app to help make your marketing easier. She is seriously one of the smartest people I've ever met, and we had a fantastic conversation all about AI and its impact on both us as humans and our businesses.
I think you're really going to enjoy this conversation!
Topics covered in this episode include:
How Menekse got started using AI in business
Why we can’t really ignore AI anymore
How ChatGPT has impacted the job market and the general public
Why AI could never replace humans and it’s not as scary as people are making it seem
How entrepreneurs are positioned to use our voices for future good with AI
The AI app Menekşe built for small business owners
The incredible things that this app can do for your business
How context shifts the results you can get from AI
The importance of understanding data privacy when using AI
How and why Menekşe is pricing this app the way that she is
AI goes so much deeper than most people think. Make sure to tune in to learn all about how you can use it to your advantage!
Resources Mentioned:
Get access to the Marketing Magic app: Monicafroese.com/magic
Visit Menekşe's website: https://marketingwithmenekse.com
Follow Menekşe on Facebook: https://facebook.com/menekse.stewart
Follow Menekşe on Instagram: https://instagram.com/menekse.stewart
I would love to connect on Facebook or Instagram!
Show notes available at www.monicafroese.com/70
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The Power of Low-Ticket, High-Value Offers with Elizabeth Goddard
Wondering how you can make high-value, low-ticket offers work for your business?
In this episode of The Empowered Business Podcast, I sat down with Elizabeth (Lizzy) Goddard to talk about her super unique approach to business using low ticket offers. Lizzy breaks all of the traditional marketing rules and has found so much success doing so. I’m so excited to share this conversation with you today!
Topics covered in this episode include:
How Lizzy found her voice in her online business
Why you don’t have to have a signature offer to have a successful business
How to pull people into the ecosystem of your business
How Lizzy approaches pricing her products
Different types of low-ticket offers that can be done in interesting ways
What Low Ticket Live is and why you definitely want to be there
The power of having trust and confidence in yourself when it comes to your business
You’re going to love Lizzy and her out-of-the-box approach to pricing and marketing. Make sure to tune in to learn more!
Resources Mentioned:
Sign up for Low Ticket Live: www.lowticketlive.com/monica
Visit Lizzy’s website: www.elizabethgoddard.co.uk/pod
Follow Lizzy on Instagram: https://www.instagram.com/elizabethgoddard_uk
I would love to connect on Facebook or Instagram!
Show notes available at www.monicafroese.com/69
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From Blogging for Free to Profitable Digital Shop Owner: Anna Joy Lowell’s Business Journey
Wondering what’s possible if you decide to start a digital shop?
In this episode of The Empowered Business Podcast, I sat down with one of my Digital Shop Experience students, Anna Joy Lowell, to talk about her experience in the program and how her digital shop has grown since implementing everything she learned in the program.
Topics covered in this episode include:
Anna’s journey with her blog and products
The problem with the blogging business model
Why Anna decided to start a digital shop
How The Digital Shop Experience helped her improve her store
The income Anna’s shop generates now after implementing what she learned in the program
How you can leverage your email list with your digital shop
What happened when Anna let go of the fear and started selling every week
The impact you can make by creating a digital shop
Anna’s story is so inspirational! Make sure to tune in to learn more about how her digital shop transformed her business and income.
Resources Mentioned:
Visit Anna’s website: https://kidsbibleteacher.com/
Visit Anna’s shop: https://kids-bible-teacher.com/
Listen to episode 62 about the best Shopify apps: www.monicafroese.com/62
I would love to connect on Facebook or Instagram!
Show notes available at www.monicafroese.com/68 -
Impact of Email Marketing on Digital Product Shops: Reviewing Numbers from 55 Weeks of Flash Sales
Let’s nerd out over numbers!
If numbers aren’t your thing, stick with me, because taking a lot of data and turning it into actionable steps is kind of my superpower! In this episode of Empowered Business, I am sharing the impact of our email marketing on our digital product shop by reviewing the data from 55 weeks of sales.
Topics covered in this episode include:
How my digital shop performed during these 55 weeks and how much came from email marketing
The data that I got from these sales and the lessons I learned from it
How we plan to increase our clickthrough rate
The type of campaign that performed the worst, and what we learned about it
Why our new product launches performed the best
The main lessons I learned from these sales and how I plan to move forward
Why we plan to use segmentation on our list more moving forward
Data can tell you so much and make a huge impact on the success of your business. There is so much you can learn from this episode and apply to your own shop! Make sure to tune in!
Resources Mentioned:
Visit The Empowered Shop: https://empoweredshop.com
Listen to episode 57: www.monicafroese.com/57
Check out the Digital Shop Accelerator: https://digitalshopexperience.com/training
I would love to connect on Facebook or Instagram!
Show notes available at www.monicafroese.com/67
Customer Reviews
The podcast that delivers the wow in the digital world!
Monica is so good at what she does and you can tell by how she interviews her guests. The stories and wisdom is so good! This is a repeat podcast for me!
The interviews are gold
So I’ve followed Monica for a while now and when she announced that she was going to do a podcast I was excited. But wow, I was actually blown away by the value and info that she gives.
And I looove the interviews she does with other successful business owners. It’s very insightful for someone who is just starting out.
Just listen
So much value!
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