Ep. 005 | Learning to Let Go with Founding Mother of Non-Toxic Skincare and Primally Pure, Bethany McDaniel Curate Conversations

Curate Conversations | Episode 005

Learning to Let Go with Founding Mother of Non-Toxic Skincare + Primally Pure, Bethany McDaniel

Bethany started Primally Pure from her home in 2014. Today, PP has surpassed 1M non-toxic deodorants sold, is a team of 40, and opened a spa at their HQ. In this episode, Bethany recalls her first hire, the QA process at PP, how value-adding content helped her lead the non-toxic movement, a new product launching soon, and how she wishes she'd let go earlier.

Links mentioned:


@primallypure
www.primallypure.com (code CURATE20)
Book: The one Thing

Bethany's Picks


Deodorant
Everything spray
Dry shampoo
Baby balm

Pia's Picks


Lip Balm (we gift it to clients!)
Baby Bar
Clarifying Serum

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Shoutout to our sponsors, Parker Clay (code CURATE15) and SeaVees (code CURATE20). Music created by Queentide.