25 min

Ep. 01: Why Every Startup Needs a Story The Share Podcast

    • Marketing

In this first full manifesto episode, I'm sharing 3 reasons why EVERY startup under the sun needs a story to survive in today's super competitive marketplace! Get an inside view into the storytelling principles that have made brands like TOMS, Warby Parker and Coca-Cola both successful and significant in the business world. Find out why your customers are just like curious, stubborn children and how story can help you attract, engage and sell to those ideal people your brand aims to serve.

In this first full manifesto episode, I'm sharing 3 reasons why EVERY startup under the sun needs a story to survive in today's super competitive marketplace! Get an inside view into the storytelling principles that have made brands like TOMS, Warby Parker and Coca-Cola both successful and significant in the business world. Find out why your customers are just like curious, stubborn children and how story can help you attract, engage and sell to those ideal people your brand aims to serve.

25 min

Top Podcasts In Marketing