44 min

Ep. 10 - Intelligent Content: Scott Litman – How AI Named Lucy Is Changing Lives Intelligent Content

    • Marketing

Scott Litman has built and sold multiple platforms serving Fortune 500 companies. Most recently, he and EQUALS 3 have brought AI into the daily world the "researcher and marketing professional" through Lucy. This fascinating conversation (with Scott, not Lucy) gives you an insiders' perspective on how AI can solve problems and how big thinkers like Scott make it happen. He explains how and why Lucy was built, how EQUALS 3 and Lucy tapped into a universal inefficiency at the enterprise level, and what all businesses taking the next step in AI should ask.
Here is what you'll learn: 
2:30 – Why entrepreneurship is a team sports game.
4:48 – Creating a structured marketing opportunity to unstructured data.
7:15 – Extending the ROI to primary data owned by the enterprise.
9:00 – Introducing Lucy. “She is the AI companion to the research and marketing professional.”
11:45 – Lucy’s BIG appetite for data, and how she serves herself.
15:53 – Ask a natural language question; receive a practical, useful response.
19:07 – Lucy was just a glimmer in Watson’s eye.
25:38 – SMB market quickly on the horizon for Lucy.
26:33 – Quantifying and tracking Lucy’s impact on business ops.
32:26 – Holding Lucy accountable.
34:00 – Predicting the future of AI. What should be on your radar?
38:20 – Why Scott Litman is dedicated to supporting entrepreneurs.
Notes:
Website: equals3.ai
Twitter: @scottequals3

Scott Litman has built and sold multiple platforms serving Fortune 500 companies. Most recently, he and EQUALS 3 have brought AI into the daily world the "researcher and marketing professional" through Lucy. This fascinating conversation (with Scott, not Lucy) gives you an insiders' perspective on how AI can solve problems and how big thinkers like Scott make it happen. He explains how and why Lucy was built, how EQUALS 3 and Lucy tapped into a universal inefficiency at the enterprise level, and what all businesses taking the next step in AI should ask.
Here is what you'll learn: 
2:30 – Why entrepreneurship is a team sports game.
4:48 – Creating a structured marketing opportunity to unstructured data.
7:15 – Extending the ROI to primary data owned by the enterprise.
9:00 – Introducing Lucy. “She is the AI companion to the research and marketing professional.”
11:45 – Lucy’s BIG appetite for data, and how she serves herself.
15:53 – Ask a natural language question; receive a practical, useful response.
19:07 – Lucy was just a glimmer in Watson’s eye.
25:38 – SMB market quickly on the horizon for Lucy.
26:33 – Quantifying and tracking Lucy’s impact on business ops.
32:26 – Holding Lucy accountable.
34:00 – Predicting the future of AI. What should be on your radar?
38:20 – Why Scott Litman is dedicated to supporting entrepreneurs.
Notes:
Website: equals3.ai
Twitter: @scottequals3

44 min

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