22 min

EP 37: Bootstrapping a Clean Fragrance Business and Why It Is All About Authenticity with Rosie Johnston founder of by/Rosie Jane The Badass CEO

    • Entrepreneurship

Want to learn how to get your business into Sephora while working a full time job and having kids,  this is the episode for you! Rosie Johnston has built an incredible business while doing just that.  Rosie was wearing her handmade clean fragrance 11 years ago when she had the realization she could turn it into a business focused on clean and sustainable perfumes. by/Rosie Jane was founded with the mission to create a non-toxic, transparent alternative to fragrances. With a background in makeup and entrepreneurship, Johnston bootstrapped her business and handmade all her products building a solid intuition for what her business needed every step of the way. by/Rosie Jane is now found in Sephora stores nationwide and is a feature in their clean beauty collections. Rosie's secret to success? Find and stick to your brand's authenticity and don't get too ahead of yourself.

Tune in to learn how she got her brand into Sephora stores, the steps to bootstrapping a business, and why DTC is a must in any business.

To learn more about the Badass CEO Podcast go to:  http://www.thebadassceo.com/ To get the Top 10 Tips every entrepreneur should know go to: https://thebadassceo.com/tips-for-every-entrepreneur/

Please subscribe above to be notified of our new episodes. 

I put together a Free Top 10 Checklist for Every Entrepreneur.  Click here to get your copy:
 https://thebadassceo.com/tips-for-every-entrepreneur/ ‎
To learn more about our podcast guest, click here:
https://thebadassceo.com/fragrance-business/
If you enjoy this podcast, please help support the the podcast by using the link to our sponsors and companies I use for my business.  I receive a small percentage for each sale.  Thank you so much for your support!!
http://thebadassceo.com/tools/
Follow us on Instagram at:
https://www.instagram.com/badass.ceo/

Want to learn how to get your business into Sephora while working a full time job and having kids,  this is the episode for you! Rosie Johnston has built an incredible business while doing just that.  Rosie was wearing her handmade clean fragrance 11 years ago when she had the realization she could turn it into a business focused on clean and sustainable perfumes. by/Rosie Jane was founded with the mission to create a non-toxic, transparent alternative to fragrances. With a background in makeup and entrepreneurship, Johnston bootstrapped her business and handmade all her products building a solid intuition for what her business needed every step of the way. by/Rosie Jane is now found in Sephora stores nationwide and is a feature in their clean beauty collections. Rosie's secret to success? Find and stick to your brand's authenticity and don't get too ahead of yourself.

Tune in to learn how she got her brand into Sephora stores, the steps to bootstrapping a business, and why DTC is a must in any business.

To learn more about the Badass CEO Podcast go to:  http://www.thebadassceo.com/ To get the Top 10 Tips every entrepreneur should know go to: https://thebadassceo.com/tips-for-every-entrepreneur/

Please subscribe above to be notified of our new episodes. 

I put together a Free Top 10 Checklist for Every Entrepreneur.  Click here to get your copy:
 https://thebadassceo.com/tips-for-every-entrepreneur/ ‎
To learn more about our podcast guest, click here:
https://thebadassceo.com/fragrance-business/
If you enjoy this podcast, please help support the the podcast by using the link to our sponsors and companies I use for my business.  I receive a small percentage for each sale.  Thank you so much for your support!!
http://thebadassceo.com/tools/
Follow us on Instagram at:
https://www.instagram.com/badass.ceo/

22 min