Ep 436: Same Funnel, New Century

Julie Jarnagin is joined by Jackie Lipinski and Caroline Collard to talk about why some of the oldest ideas in marketing are still winning, why some marketers are hesitant to use newer tools, and what happens when a home builder decides to stop playing it safe.

Story Time:

Caroline - Creating demand for the Flying Squirrels

Jackie - Saving minutes, not hours, with AI

Julie - Summit Excitement

Announcements:

DYC Online Sales and Marketing Summit - Austin, Texas - Over 100 tickets are already gone, secure your spot today.

In the News:

• Google Chrome Skills Turn Gemini Prompts Into Reusable Workflows
• A closer look at OpenAI’s ads manager – and how much work it still needs
• The Cockroach of Marketing Concepts Will Never Die 
• Google: We May Use Spam Report Submissions For Manual Actions
• A look at Taylor Morrison’s eye-catching marketing campaign