Ep. #80 Women’s Sports: The Next Billion Dollar Industry, ft. Jennifer Haskel

The Business Case For Women's Sports

In episode #80 of 🎙️The Business Case For Women’s Sports, presented by Ally, we sat down with Jennifer Haskel, the Insights Lead for Deloitte’s Sports Business Group.

A new report from Deloitte came out that predicts that for the first time in history, women’s professional sports will generate over $1 billion in global revenue.

The growth of women’s sports is happening quickly: per Deloitte, the industry saw $695 million in revenue in 2022, $981 million in 2023, and now is projected to see $1.28 billion in global revenue in 2024.

In this episode, hear Jennifer & Caroline discuss the methodology behind this glass-shattering projection, and dig into the huge opportunity ahead for the women’s sports industry to scale to incredible new heights.💰

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