EP07 Streaming Platforms: The Battle of Content | with Maaz Sheikh, Starz Play Couchonomics with Arjun

The OTT (over-the-top) streaming market in the MENA region has been rapidly increasing in the last couple of years, gaining more than 30% between 2020 and 2021 and reaching over 10 million subscribers in the 18 countries of the Arab MENA region. The trend should sharpen in the next five years, as the subscriber figure is expected to triple by 2026 and reach close to 30 million.In this episode of Couchonomics, the seat on the couch will occupy Maaz Sheikh, CEO of Starz Play, the no. 1 streamin...