EP228: The Money Shot - Making Every Interaction Count with John Golden

Join sales guru John Golden as we unpack the secrets to successful sales interactions. This episode explores how to leave a lasting positive impression on customers, plus ways to harness authenticity and consistency to enhance every customer experience. So tune in for transformative insights that’ll elevate your sales skills immediately.

Key Takeaways To Listen For

• Importance of consistent, valuable interactions throughout the customer journey
• Strategies for genuine connection and authentic engagement in sales 
• Techniques for effective listening that go beyond hearing to engaging and understanding
• How starting your day positively influences professional interactions
• Ways to manage self-talk and stay present to enhance communication

About John Golden
John is the Chief Strategy and Marketing Officer at Pipeliner CRM, with over nine years of experience providing strategic direction to enhance market penetration through direct and channel sales strategies. He ensures the organization aligns with its target buyers and delivers optimal value to salespeople, managers, and executives.

He is a best-selling author, publisher, podcaster, and speaker. He has written two acclaimed books on sales performance, CRM, and social selling. As the Publisher and Executive Editor of Sales POP!, he oversees an online sales magazine featuring insights from over 1,500 thought leaders globally. He also hosts weekly video and audio podcasts and frequently speaks at international events.

Connect with John

• Website: Pipeliner CRM
• LinkedIn: John Golden

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