Here is the double-edged sword of the software business:
All the “features” in the world will not matter if you don’t have the customer pipeline.
It is better to lose many customers over a missing feature than spend a month on a feature that people say will make them sign up.
Yet there really are features you’ll require in order to get and retain your best customers.
OK, so maybe it’s a triple edged sword. Or maybe a citrus reamer. Shut up.