35 min
Episode 10: From Software-by-Mail to SaaS – The Evolution of Tech Marketing Oh No! Not Another Marketing Podcast
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- Business
The way we use technology and software has transformed exponentially in the past decade, but so have SaaS marketing strategies and tactics. In Episode 10, Will Davis sits down with Rendia CEO Smitha Gopal to chat about how they continuously challenge the status quo while diving into how today’s marketers can prove ROI to leadership with effective storytelling. Don't forget to subscribe and join the conversation using #ONNAMP, or you can tweet to us directly at @rightsource.
The way we use technology and software has transformed exponentially in the past decade, but so have SaaS marketing strategies and tactics. In Episode 10, Will Davis sits down with Rendia CEO Smitha Gopal to chat about how they continuously challenge the status quo while diving into how today’s marketers can prove ROI to leadership with effective storytelling. Don't forget to subscribe and join the conversation using #ONNAMP, or you can tweet to us directly at @rightsource.
35 min