13 min

Episode 128 - How To Format Graphic Posts For Different Platforms All About Digital Marketing Podcast

    • Marketing

Today’s episode is all about formatting graphic posts for social media. With a wide range of social platforms, keeping up with the formats can be a challenge.
Understanding the platform your target audience are using will provide a better social experience. Each platform has many features, new ways to post, share and create content. All of these can be leveraged by repurposing content to other formats and platforms.
Once you know what platform you’re going to use, you can then start to focus on the content. How you format graphics is different for each platform. This means that the format you post on one platform may not be suitable for another.
Here’s a quick cheat sheet to help you out.

A quick win, when you don’t have a lot of time to create multiple variations of one image, is to use square graphics. This format works on pretty much all the platforms. It’s a quick win if you haven’t got the time to create multiple versions of the same graphics.
Stay safe and enjoy the episode.

A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they’ve created.

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.

The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media. 

Stuff We Mentioned


Visit Social INK’s WebsiteSubscribe to Social INK’s YouTube to see all our Lockdown V3.0 Live VideosChris Bruno on LinkedIn Chris Bruno on TwitterGrab a Free Marketing Consultation with Social INKYou can find all our videos over on the Social INK YouTube Channel.

Today’s episode is all about formatting graphic posts for social media. With a wide range of social platforms, keeping up with the formats can be a challenge.
Understanding the platform your target audience are using will provide a better social experience. Each platform has many features, new ways to post, share and create content. All of these can be leveraged by repurposing content to other formats and platforms.
Once you know what platform you’re going to use, you can then start to focus on the content. How you format graphics is different for each platform. This means that the format you post on one platform may not be suitable for another.
Here’s a quick cheat sheet to help you out.

A quick win, when you don’t have a lot of time to create multiple variations of one image, is to use square graphics. This format works on pretty much all the platforms. It’s a quick win if you haven’t got the time to create multiple versions of the same graphics.
Stay safe and enjoy the episode.

A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they’ve created.

Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.

The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media. 

Stuff We Mentioned


Visit Social INK’s WebsiteSubscribe to Social INK’s YouTube to see all our Lockdown V3.0 Live VideosChris Bruno on LinkedIn Chris Bruno on TwitterGrab a Free Marketing Consultation with Social INKYou can find all our videos over on the Social INK YouTube Channel.

13 min