Episode 15: Surf + Sand + something of my own Attune + Align

Meet Lauren Friis. She's a small business owner of a new store in downtown Mill Valley, CA, called Surf And Sand. Before owning a retail boutique centered around coastal living and sustainability, Lauren worked in the tech, nonprofit, and design industries for over 16 years. She is a California coastal girl at heart, having grown up in San Diego on the beach. Lauren is a proud mother to her 7-year- old son and is newly married. It’s the journeys in her life that have brought her to where she is today.
 
Listen to hear:
6:00 how she navigated getting engaged, opening a new store, and planning a wedding all at the same time
25:50 the #1 customer testimonial she gets most often
26:00 3 tips for sustainable consumerism
32:00 how there's no play-by-play book for opening a retail space 
34:30 why she recommends opting out of the rat race and opting into joy
35:15 how she balances life's "buckets"
36:50 how she's invested 110% into her business
39:40 how divorce and being a single mom can be "scary as hell" ...and why she wishes more women would talk about it