Episode #2: Market Access Information that HCPs Want to Know The BAM Effect

In this episode of The BAM Effect, Jon explains that many brands aren’t giving HCPs the data they’re most interested in. Then, he walks listeners through what data doctors really want to know and why sales reps are best positioned to share this information. At the end of the episode, this week’s Key Takeaway and Action Steps help listeners incorporate this insight into their HCP engagement strategies. To see the full show notes, episode resources and action steps, visit our website.&nbs...