Episode 2: The So-Called Marketing Experts Working Indie Musician

Show notes: Feedback - like it, but don't record in front of a waterfall ASCAP New York Sessions - I'm not happy with ASCAP, but that's a whole other show - I attended New York Sessions back in March, wasn't worth it, but I'm glad I went - I attended the Marketing from the Driver's Seat panel - basically do it yourself marketing - panelists: Moderator - Jonathan Romley - Founder, CEO - ArtistForce Reed Calhoun - Director, Artist Relations - ArtistForce, Artist - Rock Kills Kid; Songwriter - Plain White T's Jonathan Eshak - Artist Manager, Brett Dennen, The Walkmen - Mick Management Irving Fain - Director, Digital Marketing & Content - Clear Channel Online Music & Radio Lawrence Peryer - President - 23 Omnimedia Thomas Silverman - Founder, CEO - Tommy Boy Entertainment Lucy Weber - Publicist - Swift PR - the panel went over the usual stuff: MySpace, Facebook, Twitter, etc. - 2 people then asked "what's next?" - THEY COULDN'T ANSWER - That's when I realized they don't know any more than I do - So what do they have that I don't? 1. money 2. connections - this realization was encouraging and discouraging at the same time Question for you - Has setting up a Facebook fan page for you helped? - Are you getting any new fans from it, or is it just another place for your existing fans? Feedback to workingindiemusician@gmail.com