EPISODE 367 | Service Organizations Can't Win the Talent War Without Strategic Employer Branding | UNSCRIPTED

Strategic consultant Marta Riggins — formerly of Instacart, LinkedIn, and Pandora Music — joins Sarah to explore why employer branding is a critical lever for service organizations facing a frontline talent crisis. From building an authentic employee value proposition to why "culture add" beats "culture fit" every time, this is a practical and energizing conversation for any leader serious about winning the talent war.