Higher Ed Pulse

Episode 58: How to Transform Random Acts of Marketing into Intentional Marketing: A Conversation with the CMO of Purdue University

R. Ethan Braden, the Senior Vice President of Marketing and Chief Marketing Officer at Purdue University chats with Zach Busekrus about how he led the university through a massive rebrand...and what lessons he learned about the power of brand, intentional marketing, and community along the way. - - - - Connect With Our Host: Mallory Willsea https://www.linkedin.com/in/mallorywillsea/ https://twitter.com/mallorywillsea About The Enrollify Podcast Network: The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.