24 min

Episode 67: Absolut Vodka Liquor and Liqueur Connoisseur

    • Food

Episode 67 features Absolut Vodka, the brand that clever print ads made, from the Swedish state-controlled liquor monopoly. Bottled in 750ml at 40% ABV, or 80 proof, it retails for $20.
Enjoy this episode with some Absolut however you like it.
Absolut's official website: https://www.absolut.com/us/ (https://www.absolut.com/us/)
Brief Historical Timeline:
1879 -L.O. Smith begins selling Absolut Rent Bränvin
1917 - Swedish government entity, Vin and Sprit is formed
1979 - Absolut Vodka, the brand for export, is created
1979 - Absolut Vodka is first sold in the United States by Carillion Importers
1980 - The first ad, entitled "Absolut Perfection" runs
1984 - Sales surpass 440,000 cases
1985 - Artist Andy Warhol is commissioned to paint his rendition of the Absolut bottle, creating "Absolut Warhol"
1989 - Absolut becomes the largest imported spirit by volume in the USA
1994 - Vin and Sprit replaces Carillion Importers with Seagrams in the USA
2008 - French spirits conglomerate Pernod-Ricard buys VandS from the Swedish government for $8.3 Billion US Dollars
Key Cocktails:
Absolut is unflavored vodka, it literally mixes with anything!
References:
https://en.wikipedia.org/wiki/Absolut_Vodka (Wikipedia Article on Absolut)
https://en.wikipedia.org/wiki/V%26S_Group (Wikipedia Article on VandS Group)
https://en.wikipedia.org/wiki/Lars_Olsson_Smith (Wikipedia Article on Lars Olsson Smith)
http://absolutad.com/absolut_about/history/story/ (AbsolutAd.com)
Book: Vodka - How a Colorless, Odorless, Flavorless Spirit Conquered America by Victorino Matus
Contact Information:
Official show website is: https://www.liquorandliqueurconnoisseur.com/ (www.liquorandliqueurconnoisseur.com)
Join my mailing list: http://eepurl.com/hfyhHf (http://eepurl.com/hfyhHf)
Facebook: https://www.facebook.com/liquorandliqueurconnoisseur (https://www.facebook.com/liquorandliqueurconnoisseur)
Instagram: https://www.instagram.com/LiquorandLiqueurConnoisseur/ (https://www.instagram.com/LiquorandLiqueurConnoisseur/)
Twitter: @LLConnoisseur

Episode 67 features Absolut Vodka, the brand that clever print ads made, from the Swedish state-controlled liquor monopoly. Bottled in 750ml at 40% ABV, or 80 proof, it retails for $20.
Enjoy this episode with some Absolut however you like it.
Absolut's official website: https://www.absolut.com/us/ (https://www.absolut.com/us/)
Brief Historical Timeline:
1879 -L.O. Smith begins selling Absolut Rent Bränvin
1917 - Swedish government entity, Vin and Sprit is formed
1979 - Absolut Vodka, the brand for export, is created
1979 - Absolut Vodka is first sold in the United States by Carillion Importers
1980 - The first ad, entitled "Absolut Perfection" runs
1984 - Sales surpass 440,000 cases
1985 - Artist Andy Warhol is commissioned to paint his rendition of the Absolut bottle, creating "Absolut Warhol"
1989 - Absolut becomes the largest imported spirit by volume in the USA
1994 - Vin and Sprit replaces Carillion Importers with Seagrams in the USA
2008 - French spirits conglomerate Pernod-Ricard buys VandS from the Swedish government for $8.3 Billion US Dollars
Key Cocktails:
Absolut is unflavored vodka, it literally mixes with anything!
References:
https://en.wikipedia.org/wiki/Absolut_Vodka (Wikipedia Article on Absolut)
https://en.wikipedia.org/wiki/V%26S_Group (Wikipedia Article on VandS Group)
https://en.wikipedia.org/wiki/Lars_Olsson_Smith (Wikipedia Article on Lars Olsson Smith)
http://absolutad.com/absolut_about/history/story/ (AbsolutAd.com)
Book: Vodka - How a Colorless, Odorless, Flavorless Spirit Conquered America by Victorino Matus
Contact Information:
Official show website is: https://www.liquorandliqueurconnoisseur.com/ (www.liquorandliqueurconnoisseur.com)
Join my mailing list: http://eepurl.com/hfyhHf (http://eepurl.com/hfyhHf)
Facebook: https://www.facebook.com/liquorandliqueurconnoisseur (https://www.facebook.com/liquorandliqueurconnoisseur)
Instagram: https://www.instagram.com/LiquorandLiqueurConnoisseur/ (https://www.instagram.com/LiquorandLiqueurConnoisseur/)
Twitter: @LLConnoisseur

24 min