Episode 7 - Authenticity in Marketing Social Media Marketing Happy Hour Podcast

How do you stay authentic as you are marketing to the masses? Authenticity is a buzzword, but we need to have authenticity in marketing. 
We talked about:
Not Everybody is Going to Love You
Authenticity is Believable
 Do it for the benefit of people, not just to benefit you
You are working against a BS Meeter & Short Attention Span
Authenticity in Ad Copy
Authenticity in Email Marketing
The Importance of Social Media
Using Bots in Authenticity
 
Where to Find Us:
Download Traci's 3 Pillar Checklist

Follow Traci on Instagram

Dawn's Email Marketing Checklist

Follow Dawn on Instagram