34 min

Fanatical Fridays Episode 11: How to Focus Right Now, The Power of Higher Ed Site Search, and Lessons from Trader Joe's Higher Ed Pulse

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How do enrollment managers best split their "thinking" time between getting the class of 2020 on campus and starting to recruit the class of 2021? What lessons can higher ed marketers learn from Trader Joe's to improve the performance of their digital campaigns? And does Gen Z navigate websites differently than Gen X and Gen Y? Get answers to these questions and more on this week's episode of Fanatical Fridays with Mickey Baines!

How do enrollment managers best split their "thinking" time between getting the class of 2020 on campus and starting to recruit the class of 2021? What lessons can higher ed marketers learn from Trader Joe's to improve the performance of their digital campaigns? And does Gen Z navigate websites differently than Gen X and Gen Y? Get answers to these questions and more on this week's episode of Fanatical Fridays with Mickey Baines!

34 min