108 episodes
Mike's Notes Mike's Notes
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- Education
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5.0 • 6 Ratings
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Mike's notes, in audio.
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From farm to city to car to circuit, the consumer’s story.
See more at http://thewaiterspad.com
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A confusing calculation
More at https://thewaiterspad.com/2021/08/05/a-confusing-life-expectancy-calculation/
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CAC Pack: 5 studies
Five examples about clever Customer Acquisition (Cost) Strategies
1. The Happy Meal
2. AOL Discs
3. HoTMaiL
4. Netflix Coupons
5. Zillow vs Expedia
sorry for the previous episode's audio -
The physical to digital trend
The transition from physical to digital is currently happening, this episode looks at examples so far, and tries to raise an awareness for noticing things in the future.
Digital is not better than physical, but digital does improve things relative to certain jobs to be done. -
Customer Reviews
No words wasted
Mike respects his audience and produces episodes dense with insights and thoughtful analysis.