Business Growth Café businessgrowthcafe
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- Business
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The decision to grow your business is easy. Making it happen, now that’s the challenge. Join us for lunch as we offer insights and actionable steps you can incorporate into your business.
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5 Minute Break: What Does Your Brand Stand? 5 Brand-Building Questions to Ask Yourself
People are in relationships with brands. Where does your brand stand? Customers come to know you by how you behave, not by how you say you behave. Brands are evaluated and understood by their actions, not necessarily by their intentions. Above all, your brand must be meaningful and relevant to your audience. If it doesn’t motivate, persuade, or change behaviors and attitudes then . . . what’s the point? Today for your 5-Minute Break, I'll highlight some prompts to get you thinking about how clear you REALLY are on your branding. Learn more about the power of effective branding at craftmarketingandbranding.com.
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5 Minute Break: Tips for Developing a Customer-First Marketing Strategy
Whose responsibility is it to take ownership of a customer-first strategy? Customer experience is key to the success of any company, and ensuring this positive relationship with your brand depends on your ability to truly know your customer, and ultimately deliver on your brand promise. Only when you know the voice of your customer can you truly improve upon your crafted strategy to better serve those who interface with your brand. Today's5-Minute Break centers around how your brand can implement a customer-first mindset and start seeing consumers as people, not just personas. Not sure where to get started with developing a customer-first strategy? Visit www.craftmarketingandbranding.com and learn more!
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5-Minute Break: Managing your Calendar
I'm guessing you're like me. Your calendar is jam-packed with meetings. But the one with the most meetings doesn't necessarily win. Listen in for an idea to plan time in your day.
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5-Minute Break: Tactics
At the end of all of the planning, you need to execute. What are the right tactics that reach your target customer at the right time, regardless of whether you're building awareness, generating interest, or making the sale?
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5-Minute Break: Differentiation
What's your brand's product or service differentiation strategy? Do you even have a point of differentiation?
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5-Minute Break: Formula for Change
You want to change. Tried with the status quo. But what resistance do you need to overcome to achieve that change?
Customer Reviews
It’s All About the Stories!
I loved this podcast. Stories are very powerful. Angelo’s explanation is clear and well supported. Any business owners will gain a deeper understanding of this approach and this podcast. Five Stars.
Excellent Host and Show
Angelo Ponzi shines as a podcast host. He has a deep curiosity that leads to very natural conversations with guests, instead of some shows where the host asks the same questions of everyone. As someone who's been a guest on Angelo's podcast, I appreciated the way he actively participates by sharing his own experiences and lessons learned. And after listening to several episodes, I'm now hooked! Anytime I find myself taking notes, I know a podcast is delivering real value and is an excellent investment in my time. Business Growth Cafe delivers!
Wow what a show!
Angelo is such an awesome podcaster! He truly gets the meat and potatoes from his guests when it domes to growing a business.
You won’t want to miss out on this podcast!