40 Minute Mentor JBM, James Mitra

“Entrepreneurship feels like a process of torture sometimes because no matter how hard you try and how much you work and how many evenings or weekends that you sacrifice, you’re still only at the very bottom of the hill.” 

Today’s 40 Minute Mentor is Deirdre O’Neill, Co-Founder and Chief Commercial & Legal Officer at women’s health startup, Hertility. 

With a background in corporate law and VC law, Deirdre took the leap into entrepreneurship in 2019, alongside twin sister Dr Helen O’Neill and Dr Natalie Getreu. 

Since then, the three Co-Founders and their team have been revolutionising the future of reproductive healthcare, by pioneering unique diagnostic testing. 

In this episode, we get a full behind-the-scenes look into their build so far and where the future might take them… 

Episode chapters: 
➡️ Growing up in Cork [07:30] 
➡️ Why she feels more like a lawyer now than ever before [10:33] 
➡️ Hertility’s origin story [13:14] 
➡️ Breaking into a heavily regulated space [18:30] 
➡️ Normalising talking about fertility & women’s health [20:27] 
➡️ Fundraising & why crowdfunding is a great option [23:11] 
➡️ Leaning into pregnancy as a Founder [29:05] 
➡️ Why the best talent is focusing on purpose [31:52] 
➡️ Are you choosing a steamboat or a speedboat? [33:15] 
➡️ Hertility’s team culture [35:23] 
➡️ Audience Question: How do you navigate conflict with your Co-Founder and twin sister [40:13] 

⛳ Helpful links:
➡️ Connect with Deirdre: https://www.linkedin.com/in/deirdre-o-neill-a8bb6a14/ 
➡️ Check out Hertility: https://hertilityhealth.com/ 

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“If we’re not seeing outcomes, we need more visibility. Does visibility mean someone being physically in front of you? Probably not.” 

Today’s 40 Minute Mentor is Natasha Ratanshi-Stein, the Founder of Surfboard - the next generation planning tools for customer service teams. 

Before building Surfboard, Natasha spent several years as an Operator and Investor, including her roles as Principal at Piton Capital and Chief of Staff at Bulb. 

We had a fascinating chat with Natasha, exploring her unique career journey and her mission to make work more human with Surfboard. 

Episode chapters: 
➡️ Her upbringing in Canada [03:56] 
➡️ Moving into VC [05:34] 
➡️ Why she wishes she had Operator experience before moving into VC [11:02] 
➡️ Becoming Chief of Staff at Bulb [12:45] 
➡️ Advice for aspiring Chiefs of Staff [16:33] 
➡️ When to hire a Chief of Staff [20:02] 
➡️ More about Surfboard [22:15] 
➡️ Getting customer traction early [30:00] 
➡️ Flexible working [34:16] 
➡️ Audience question: What are your future aspirations with Surfboard? [39:50] 

⛳ Helpful links:
➡️ Connect with Natasha: https://www.linkedin.com/in/natasha-ratanshi-stein-%F0%9F%8F%84%F0%9F%8F%BC%E2%80%8D%E2%99%80%EF%B8%8F-69333723/ 
➡️ Check out Surfboard: https://teamsurfboard.com/ 

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“I think we over index on the significance of education at the cost of other important parts of the social mobility conversation.” 

This week’s 40 Minute Mentor is Gary Izunwa, Co-Founder and CEO of Tangent. 

Tangent is an employee referral platform that makes referrals accessible to everyone and NOT just the privileged few with the best networks. 

Prior to Tangent, Gary worked at LinkedIn and the British Council leading programmes for ‘Generation UK’, a multimillion pound campaign, committed to social mobility. 

Most recently, Gary has also been named in the 2024 class of Forbes’ 30 Under 30 for Social Impact. 

In today’s episode, we’ll explore his career to date, the journey of building Tangent and the power of mentorship and social mobility… 

Episode chapters: 
➡️ Reframing mistakes & failure [02:39] 
➡️ Growing up with an entrepreneurial mind [05:24] 
➡️ A successful early career at LinkedIn [07:49] 
➡️ Taking a 80% salary cut to drive social mobility [13:36] 
➡️ Starting Tangent - the origin [16:44] 
➡️ Harsh learnings from building without your customer [23:29] 
➡️ The power & gaps of recruitment referrals [29:26] 
➡️ Closing social mobility gaps [32:40] 
➡️ Gratitude complex of socially mobile people [37:32] 
➡️ Audience question: Building your personal brand on LinkedIn [44:40] 

⛳ Helpful links:
➡️ Connect with Gary: https://www.linkedin.com/in/garyizunwa/ 
➡️ Check out Tangent: https://www.jointangent.com/ 

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“You work so hard for something you’ve dreamt of for so long and then you achieve it and it’s nothing like you imagined it would be…” 

This week’s 40 Minute Mentor is Lottie Whyte, Co-Founder and CEO of MyoMaster, the home of sports recovery and a brand on a mission to unlock every athlete’s greatest performance. 

If you’re an avid BBC Dragons Den watcher, then you’ll have seen Lottie and her Co-Founder and husband, Joe, on the most recent series, where they won an incredible £100,000 investment from Gary Neville and Sara Davies. 

In today’s episode we not only discuss this latest impressive milestone in Lottie’s journey, but also look back on humble beginnings at their kitchen table and Lottie’s successful career in PR and advertising. 

Episode chapters: 
➡️ Lottie’s upbringing and early influences [02:24] 
➡️ Becoming the youngest board member at M&C Saatchi [04:22] 
➡️ MyoMaster’s origin story [09:01] 
➡️ The power of resilience & fundraising advice [13:20] 
➡️ Why VC investment isn’t for everyone [14:48] 
➡️ Why Dragons Den & the behind the scenes scoop [16:39] 
➡️ Winning over Gary Neville and Sara Davies [21:04] 
➡️ Building on the Dragons Den momentum [22:12] 
➡️ Advice for applying to Dragons Den [24:51] 
➡️ Balancing wellbeing and entrepreneurship [26:13] 
➡️ Audience question: How do you navigate being business partners, a married couple and parents with Joe? [31:10] 

⛳ Helpful links:
➡️ Connect with Lottie: https://www.linkedin.com/in/lottie-whyte-07205918/ 
➡️ Check out MyoMaster: https://myomaster.com/ 
➡️ Watch MyoMaster on Dragons Den: https://www.youtube.com/watch?v=fZsJjuo-QnU  

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“It’s never felt easy. There’s never been a single day where it’s felt easy. The winds are always hardwired for various reasons, but that doesn’t mean it’s not a lot of fun.” 

This week’s 40 Minute Mentor is Morgan Fowles, CEO of popular sustainable activewear and athleisure brand, TALA. 

If you’ve been listening to 40 Minute Mentor for a while, you would have already come across TALA, when we caught up with Founder, Grace Beverley in Season 5. 

In this episode, we find out more about Morgan’s career in fashion, including her exec role at Thomas Pink Shirtmaker, COO at SPOKE and how she became CEO of TALA in 2023. 

Episode chapters: 
➡️ Growing up across the pond & Morgan’s love for fashion [04:47] 
➡️ A career in fashion [06:37] 
➡️ Advice for any successful COO [11:13] 
➡️ Breaking into the fashion industry [16:54] 
➡️ Joining TALA and progressing to CEO [19:47] 
➡️ More about TALA [21:40] 
➡️ Founder and CEO relationship [28:00] 
➡️ Making £1m in revenue in an hour [31:00] 
➡️ Hiring for TALA [37:35] 
➡️ The future of sustainability in fashion [40:32] 
➡️ Audience question: What would you change about the fashion industry? [43:25] 

⛳ Helpful links:
➡️ Connect with Morgan: https://www.linkedin.com/in/morganfowles/ 
➡️ Listen to Grace Beverley’s 40 Minute Mentor episode: https://jbmc.co.uk/podcasts/scaling-a-purpose-driven-business-whilst-creating-balance-with-grace-beverley/ 
➡️ Check out TALA: https://www.wearetala.com/ 
 
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“They say all the best businesses in the world have nearly died three times. It’s an inevitable journey you go on when you're creating a high growth business.”

This week’s 40 Minute Mentor is Radha Vyas, Co-Founder and CEO of adventure travel startup, Flash Pack. 

Flash Pack is on a mission to create 1 million friendships through connecting solo travellers in their 30s and 40s to go on adventure trips they'll never forget. 

Since inception, Flash Pack has been on an incredible journey - reaching £20m turnover with a team of 60. However, with Covid hitting the travel industry the hardest, and with countless refunds from their customers, Flash Pack’s revenue quickly dropped down to zero. 

Fast forward to today, Radha and the Flash Pack team are quickly exceeding pre-Covid goals, have raised £5m for their expansion in the US and now have a team of 70, spread across the globe. 

In today’s episode, we’ll dive into every part of Radha’s journey to date and the crucial lessons she’s learned from rebuilding Flash Pack. 

Episode Chapters:
➡️ Radha’s entrepreneurial aspirations from an early age [4:45]
➡️ Starting Flash Pack off the back of a first date [10:08]
➡️ From idea to early-stage startup - the lessons learned [16:15]
➡️ How a selfie in Brazil became an accelerator for Flash Pack [20:43]
➡️ From flying high to an abrupt stop with Covid [27:07]
➡️ Navigating Founder life & being married to your Co-Founder [34:04]
➡️ Rebuilding after Covid - Flash Pack 2.0 [37:21]
➡️ An honest reflection on building a diverse team [39:20]
➡️ Hiring for values fit vs culture fit [42:14]
➡️ Audience question: Where is next on your travel list? [45:33]


⛳ Helpful links:
➡️ Connect with Radha: https://www.linkedin.com/in/radha-vyas-flashpack/ 
➡️ Book your next trip with Flash Pack: https://www.flashpack.com/
 

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