Insight Out : Big Ideas for the Modern Entrepreneur Billy Samoa Saleebey

Picture this: You're sitting in a serene space, surrounded by the quiet embrace of nature. In the distance, the gentle sound of a flowing stream merges with the rustle of leaves in the breeze. It's in moments like these that we often find ourselves contemplating the deeper mysteries of life.
What if I told you that amidst this tranquil setting lies a journey into the heart of mindfulness and self-discovery? Join us as we dive into a conversation with Dr. Mark Pirtle, where we'll explore topics like integral therapy, stress-relief programming, and the art of living mindfully. Discover why understanding the subtle workings of the mind is essential for personal growth and how these topics can unlock profound insights and transformation in your life.
Get to know Dr. Mark Pirtle, Integral therapist, teacher, speaker, author, and filmmaker. With a mission to amplify Beauty, Goodness, and Truth, Dr. Pirtle is at the forefront of integral thinking in recovery. Learn about his background, journey, and the inspiration behind his groundbreaking work in attunement-based stress relief.
Ready to begin your own journey of self-discovery? Tune in and delve into the world of integral therapy, stress-relief programming, and mindfulness with Dr. Mark Pirtle.

In This Episode:

[03:00] Introduction and Background of Dr. Mark Pirtle 

[05:00] Dr. Pirtle's transformative experience with meditation

[07:15] Importance of Understanding One's Story

[09:50] Trauma and Its Impact

[12:04] Introduction to shadow work and its significance

[14:39] Gaining Perspective and Self-Awareness

[17:16] Sustaining Change and Retreat Effectiveness

[20:00] Applying Retreat Models to Business and Entrepreneurial Settings

[22:56] Understanding Shadow Work

[28:00] Implementing Post-Retreat Action Plan

[30:15] Mastering Retreat Execution

[33:34] Key Transformative Moments in Retreats

[38:50] Subtle Interior and Meta Awareness

[45:02] Personal Motivation and Mission

[48:26] Where to Find Dr. Mark Pirtle


Notable Quotes:

[06:49] "People need to understand that, first of all, they're walking around with a story in their head constantly and the story in their head isn't necessarily the truth. It's been influenced by their past and their traumas" - Dr. Mark Pirtle 


[31:10] "Setting the right stage, priming people, I think is, is super important." - Dr. Mark Pirtle


[31:46] "Change can occur. Like that. That's what you need to have happen." - Dr. Mark Pirtle 

[38:06] “We live in stories. And if you can't see your life in a bigger sense like if you cannot see that there's a larger reason for you to change, you're not going to change."- Dr. Mark Pirtle


[39:49] "You have to develop far enough. To become mature enough in your nervous system, tuned well enough, relate to subtle objects. And on the interior, subtle objects are the whole ballgame, thoughts and feelings." - Dr. Mark Pirtle


[47:35] "If you're stuck in refusal, it's already the road of trials. You might as well go because there's a ton of satisfaction in growth and finding yourself and growing yourself up to a better version of yourself." - Dr. Mark Pirtle



Resources and Links

Dr. Mark Pirtle:

https://www.linkedin.com/in/markfarrispirtle/

https://www.instagram.com/drmarkpirtle/

https://twitter.com/skillfullyaware

https://www.youtube.com/@drmarkpirtlemeditationfors1299


Website: 
https://www.drmarkpirtle.com

Billy Samoa: 

https://www.facebook.com/BillySamoaSaleebey/

https://twitter.com/BillySamoa

https://www.instagram.com/billysamoa/

https://www.youtube.com/@BillySamoa

https://www.linkedin.com/in/billysamoa/


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In this episode of the Insight Out podcast, I have an insightful conversation with Jacqueline Snyder Founder and CEO of The Product Boss, and the Shop 1-in-5 Pledge.
We discuss key strategies for product-based businesses, like understanding your niche market and tailoring products to meet specific customer needs. Jacqueline shares insights from her own journey with Cuffs Couture, highlighting the importance of market research and customer understanding.
We also touch on effective brand messaging, standing out in crowded markets, and the benefits of focusing on core products. Jacqueline mentions Stanley's success story, focusing on their use of influencer marketing and irresistible offers for customers.
Lastly, Jacqueline reflects on personal growth, crediting mentorship for part of her development.
In this episode, you will learn the following:

Importance of understanding the niche and ideal customer in a product-based business

Tailoring products to meet specific customer needs and desires

Leveraging personal experiences and upbringing to drive entrepreneurial spirit

Identifying niche market opportunities and leveraging unfair advantages

Foundational pillars of starting a product-based business

Developing a listener avatar and nailing down brand messaging

Standing out in a crowded market and matching the target buyer avatar with the product

Differentiating oneself in a crowded market and understanding customer needs, wants, and desires

Nailing the offer and pricing, focusing on best-selling products

Leveraging influencer marketing, creating irresistible offers, and building an audience and community

In This Episode:

[00:01:53] - Introduction to Jacqueline Snyder.

[00:03:06] - Influential Family.

[00:05:09] - Early Entrepreneurship.

[00:07:54] - Creating Cuffs Couture.

[00:11:50] - Nailing the Niche.

[00:15:55] - Ideal Customer Avatar Exercise.

[00:18:54] - Developing a Listener Avatar.

[00:19:24] - Niche Down and Core Product.

[00:20:52] - Brand Messaging and Standing Out.

[00:27:52] - Market Research and Branding.

[00:31:49] - Offer Strategy and Hero Products.

[00:37:39] - The Stanley Mug Success Story.

[00:39:43] - Creating Irresistible Offers.

[00:41:43] - Driving Demand and Community Engagement.

[00:43:45] - Nailing the Marketing.

[00:47:17] - Directing Customer Action through Marketing.

[00:48:02] - Mindset and Personal Growth.

Notable Quotes

 [14:31] "You have to come up with exactly who that person is and what the pain point is you're solving with the product." - Jacqueline Snyder

[38:12] "Stanley is so cool because 110 years later, they jumped from a $90 million a year company to $750 million last year off of this new product."” - Jacqueline Snyder

[39:43] "One way that I see people creating irresistible offers is by creating scarcity of product, right? So creating demand, creating this FOMO sort of feeling." - Jacqueline Snyder

[41:43] "People are voyeuristic; they want to see behind the scenes. They want to see how things are made." - Jacqueline Snyder


Resources and Links
Jacqueline Synder

https://www.linkedin.com/in/jacqueline-snyder-tpb/

https://www.instagram.com/theproductboss/

https://www.youtube.com/@TheProductBoss

Website

designerconsultingcoop.com/

theproductboss.com

Billy Samoa

https://www.facebook.com/BillySamoaSaleebey/

https://twitter.com/BillySamoa

https://www.instagram.com/billysamoa/

https://www.youtube.com/@BillySamoa

https://www.linkedin.com/in/billysamoa/


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Jedidiah Collins is the "Fullback of Finance." After a successful career in the NFL, he's on a mission to empower one million people to own their financial stories.
He’s an author, a speaker, a podcaster, and a teacher…his story is one of grit and determination.
There are 380,000 collegiate athletes, yet only 1% percent of them make it to a professional level.
Despite having success in college, Jed knew it would be challenging to make it as a pro. 

But that didn't stop him.
It wasn't a smooth ride by any means, and he shares his story of getting cut over and over again before finally landing a starting role for the Super Bowl-defending New Orleans Saints. 

Not only did he become a starter, he was even named to the Pro Bowl team.
Jed was part of what he calls the "Breakfast Club," when he would be one of the first people in the locker room learning and understanding what it takes to be a peak performer. 

A consistent theme for Jed is he was able to steal success from each of the organizations he was a part of. We get a first-row seat to hear the fascinating stories of how he learned from iconic athletes like Drew Brees.
After realizing that only 30% of retired NFL athletes walk away with their financial dream still intact, Jed decided to become a Certified Financial Planner during the off-season.
On the show, we cover a lot of ground, including why thoughts are things, the difference between external and internal success, why repetition matters, how to silence the voice of quit, and why we should focus on most vs now.
A the core of Jed’s philosophy is a belief that we must eliminate potential.
Jed has a winning mindset and shares how one-on-one basketball competitions with his brothers as a kid made an impact on his entire life. We also learned why he feels his greatest asset is his lifelong habit of journaling.

Links and Resources:
03:10 NFL Fullback
07:57 Ball Four by Jim Bouton
13:14 Train your mind, change your brain Book
20:40 "Silencing the voice of quit"
28:15 "You don't lose until you quit"
32:24 "Successful people do not sacrifice, they prioritize"
50:34 Jed Collins - Money Vehicle Course
50:37 Your Money Vehicle: How to Begin Driving to Financial Freedom

You can find Jed:
Jed's course: https://your-money-vehicle.teachable.com/p/home
Personal website: https://jedidiahcollins.com/
Social Media:
Linkedin: https://www.linkedin.com/in/jedidiah-collins/
Instagram: https://www.instagram.com/fullbackoffinance/
Podcast: Rookie To Veteran
Support the show (https://www.patreon.com/bePatron?u=23010497)
This is an encore episode and was originally published on August 3, 2020
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Ram Castillo is a Sydney-based design director, author, international speaker, and career director. His hit podcast, Giant Thinkers, has charted #3 on iTunes in more than 5 countries and currently has over 250,000 active listeners. Ram has been helping designers find employment for almost a decade. Now, he continues to mentor all kinds of creatives through systems such as the Lightning Bolt Method, inspiring and motivating them to successfully pursue their passions. 
 In this episode, Ram delves deep into his childhood and how he expressed his creativity from a young age using whatever resources he could find, including toilet paper rolls. We also discuss: 

How the lens of design leads to better questioning

The importance of varied mentorship and how to find good mentors 

The importance of decision-making 

High-value vs. low-value activities 

How fear is a false construct based on untested assumptions 

 Ram’s website: https://ramcastillo.com/
Giant Thinkers: https://giantthinkers.com/
Giant Thinkers podcast: https://giantthinkers.com/category/podcast/
Ram’s books - How to Get a Job as a Designer, Guaranteed https://www.amazon.com/How-Designer-Guaranteed-Step-Step/dp/099257000X, How to Get a Mentor as a Designer, Guaranteed https://www.amazon.com/How-Get-Mentor-Designer-Guaranteed/dp/0992570026
Keep up with Ram on Social Media:

Twitter: https://twitter.com/thegiantthinker


FB: https://www.facebook.com/TheGiantThinker


Linkedin: https://au.linkedin.com/in/ram-castillo-39a39923


Instagram: https://www.instagram.com/thegiantthinker/


Chapter titles 

00:19 - Ram’s childhood and what toilet paper rolls mean to him

4:33 - How Ram’s parents influenced him to dream big 

10:33 - How of childhood bullying affected Ram

17:47 - Ram starts in the mailroom 

27:07 - The lens of design and how it leads to asking questions 

33:00 - Mentorship in Ram’s life

41:09 - The importance of making decisions

47:32 - High-value vs. low-value activities

52:44 - Fear is a construct

Frameworks
According to Ram, the four steps of design are:

Research. Gather information. Then, 

Define. Group research and data and narrow it down to solve a specific problem. Next,

Conceptualize. Create a prototype. And finally, 

Deliver. Distribute the design into the world. 

Then gather feedback and repeat the steps. 
How to Find a Mentor
A mentor should be an advisor, friend, and idol 

Get clear on the definition

Go through a personal analysis

Pair your goals with the right people

Mentor others and give back

Support the show (https://www.patreon.com/bePatron?u=23010497)
This is an encore episode and was originally published on July 7, 2021.
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Today’s guest is Liz Wiseman, author of New York Times bestseller Multipliers: How the Best Leaders Make Everyone Smarter, The Multiplier Effect: Tapping the Genius Inside Our Schools, Impact Players: How to Take the Lead, Play Bigger and Multiply Your Impact and Wall Street Journal bestseller Rookie Smarts: Why Learning Beats Knowing in the New Game of Work. Liz has conducted significant research in the field of leadership and collective intelligence and writes for Harvard Business Review, Fortune, and a variety of other business and leadership journals. A former executive at Oracle Corporation, over the course of 17 years, Liz was the Vice President of Oracle University and a global leader in Human Resource Development. Her management research and executive development firm The Wiseman Group is focused on developing leaders around the globe who can take on the world's toughest challenges. Her client list includes Apple, Disney, Facebook, Google, Microsoft, and Twitter. As you will see in this show, I met Liz when she spoke at Tesla and it resulted in one of the most memorable and emotional professional experiences in my life. 

On the show, we dive into the concepts of Multipliers and Rookie Smarts and she tells personal insight stories that have helped make her the person she is today. She explains the interesting reason why she decided to leave Oracle, and how that planted the seed for one of her books. We discuss her insights as a mother of 4 and a busy professional, and how her world was changed when she realized the management skill she used at work is the exact same skillset she used at home. She also shares how and why she created labels in her books to help provide a framework and language to discuss what she calls the “undiscussable” - A multiplier is a genius maker and helps to activate everyone around them to be their best by spending their energy on extracting and extending the genius of others. A diminisher does the exact opposite, by restricting others and holding them back from showing their what she calls “native genius”. We will discuss this in detail, including giving an example of the “accidental diminisher” - someone who has positive intentions but inadvertently diminishes those around them. She also gives some sage advice for parents on how to balance life and family. I’m beyond thrilled to release today’s show and can thank Liz enough for being my guest so please enjoy this episode of Insight Out!

Learn more about Liz Wiseman:
Website: https://thewisemangroup.com/
Linkedin: https://www.linkedin.com/in/lizwiseman/
Instagram: https://www.instagram.com/bylizwiseman/
Twitter: https://twitter.com/LizWiseman
Facebook: https://www.facebook.com/liz.wiseman.author
Support the show (https://www.patreon.com/bePatron?u=23010497)
This is an encore episode and was originally published on December 9, 2019.
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The Queen of Confidence, Erika Cramer, shares her inspirational journey of trauma to triumph and reveals her "5 C's of Confidence" to create confidence in your life. 
Bio:
Erika Cramer, The Queen of Confidence, is an international confidence coach and popular 5-star podcast host. The Cardi B of the personal development world, Erika is a full-flavored, spicy inspirational speaker, with a large dose of heart and humor. After surviving many traumatic experiences, from childhood sexual abuse, being in and out of the foster care system, car accidents, and a whole lot of loss, Erika is a beaming and beautiful example of how you can heal your personal story to transform trauma into triumph. Her mission is clear and she is unstoppable: Create a global, EMPOWERED community of women who want DEEP CONNECTION, ACCOUNTABILITY, and ENCOURAGEMENT to go for the life they desire.
You can learn more from Erika Cramer:
https://thequeenofconfidence.com/
Podcast: The Confidence Chronicles
The Confidence Chronicles offers a raw and real insight into Erika’s life as a mother, entrepreneur, and confidence coach. Short, sharp, and to the point, this podcast delves into a range of topics, from self-love, toxic relationships, personal growth, and money mindset. Originally recorded in Erika’s car while driving her children around Melbourne, the podcast consistently sits between number 10 and 20 on the Australian Apple charts for Mental Health, has listeners in 67 countries and has over 200 five star reviews

Book: Confidence Feels Like Shit
Group Coaching: The Sistahood
Insight Out Links:
Email > billy@insightoutshow.com
Instagram > @insightoutpodcast
YouTube > https://www.youtube.com/channel/UCXgR9qVXhRvXVqbb0FQoCmg
Facebook: https://www.facebook.com/insightoutshow/
LinkedIn: https://www.linkedin.com/company/insightoutshow/
TikTok > @insightout
Twitter > @insightoutshow
Support the show (https://www.patreon.com/bePatron?u=23010497)

Check These Out:

Connecting, Confidence, and Public Speaking - Aparna Mohla

Why Mental Health Matters - Nidhi Tewari, LCSW

Creating a Judgment-free Zone Around Mental Health – Alessandra Torresani

How to Scale a Coaching, Consulting, or Service-based Business to 7-Figures

How to Avoid Burnout – Dr. Yvonne Ator


This is an encore episode and was originally published on June 23, 2021.
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