18 episodes

This is THE place to learn about how to create live and recorded video content for your business! Kerry Shearer "The Livestream Expert" covers all the best tips, tools and techniques to help entrepreneurs and businesses create compelling video quickly and easily using smartphones, low-cost accessories, and more!

Online Video Made Easy Kerry Shearer

    • Business
    • 4.9 • 10 Ratings

This is THE place to learn about how to create live and recorded video content for your business! Kerry Shearer "The Livestream Expert" covers all the best tips, tools and techniques to help entrepreneurs and businesses create compelling video quickly and easily using smartphones, low-cost accessories, and more!

    Amazing A.I. Tools for Video Editing

    Amazing A.I. Tools for Video Editing

    018 - In this episode, Kerry covers how artificial intelligence tools are transforming video content creation in incredible ways!

    He goes through the main features of the following video content creation programs:

    Adobe Premiere Pro: https://www.adobe.com/products/premiere/
    RunwayML: https://runwayml.com/
    Gen-1 A.I. from Runway: https://research.runwayml.com/gen1
    Timebolt Silence Remover: https://www.timebolt.io/
    Vidyo.ai: https://vidyo.ai/
    Alwrite.ai: https://alwrite.ai/
    Follow Kerry on Instagram: http://www.instagram.com/thelivestreamexpert

    Visit his website at: http://www.kerryshearer.com

    Find great smartphone video production tech at: http://www.livestreamtechstore.com

    • 32 min
    14 Livestreaming Tips for Business

    14 Livestreaming Tips for Business

    #018 - In this episode, Kerry covers 14 livestreaming tips that businesses can use to reach more clients and customers.

    These include:

    Introduce new products or services in the most exciting way possible - with a livestream show.

    Host regular Q&A sessions.

    Offer exclusive deals and discounts to your audience.

    Share behind-the-scenes footage of your business.

    Collaborate with an influencer or complimentary business/service.

    Host a virtual event such as a workshop, webinar, or conference.

    Offer personalized consultations and help your customers make informed purchasing decisions.

    Share customer testimonials.

    Showcase your products or services in action.

    Share industry news and updates.

    Livestream a charity event or a community project to show your audience how you give back to the community.

    Host a virtual tour of your physical location.

    Showcase your team and introduce your team members to your audience.

    Host a virtual open house, perhaps tied to an actual open house, and give your audience an inside look at your business.

    Where To Find Kerry Online

    You can always find Kerry's smartphone tech gear recommendations right here.
    Follow Kerry Shearer "The Livestream Expert" on Instagram

    Kerry's web site is KerryShearer.com

    • 22 min
    How Livestreaming Saved a Brick and Mortar Business During COVID-19 with Miranda Pinto

    How Livestreaming Saved a Brick and Mortar Business During COVID-19 with Miranda Pinto

    017 - We’re passing Week #7 of stay at home lockdown, and the economic impact has been devastating for owners of non-essential brick and mortar businesses.

    In this episode, Kerry talks with the owner of a baby boutique in historic downtown Lincoln, CA whose income plunged to zero literally overnight when the Stay at Home orders were issued and non-essential businesses had to close.

    Miranda Pinto shares what she did to pull her business out of a COVID-19 nose dive, and as you might expect, livestreaming video was the game-changer!

    Miranda describes how, as a newbie to live video, she figured out what to do and overcame repeated tech issues to make sales and triple her normal sales by offering her inventory of adorable baby clothes in a show that she webcast!

    Her livestreams even attracted the attention of the Chamber of Commerce and two Sacramento TV stations, which featured Miranda in newscasts.
    You'll find her story inspiring!

    LINKS:

    Miranda's web site

    Miranda's Facebook Page

    Kerry Shearer's Livestream Tech Store

    • 36 min
    Behind the Scenes of Coronavirus Communications with Chris Hsiung and Lenka Wright

    Behind the Scenes of Coronavirus Communications with Chris Hsiung and Lenka Wright

    #016 - In this episode, Kerry's guests, Mountain View, CA Deputy Police Chief Chris Hsiung and City of Santa Clara Communications Director Lenka Wright talk about Coronavirus communications, social media, and video.

    Kerry also answers a call-in question about how to do a social distancing livestream.

    Connect with City of Mountain View, CA Deputy Police Chief Chris Hsiung on Instagram and Twitter.

    View the Mountain View Police Department's Facebook Page.

    Connect with City of Santa Clara's Facebook Page, Twitter feed and Instagram feed.

    Visit Kerry Shearer's web site.

    Follow Kerry on Instagram.

    Find the smartphone video tech accessories Kerry mentions at his LivestreamTechStore.

    Here's a link to Streamyard, which Kerry mentioned on this podcast

    • 38 min
    Running Effective Video Ads on Facebook and Instagram with Rick Mulready

    Running Effective Video Ads on Facebook and Instagram with Rick Mulready

    #015 In this episode, Kerry's guest, online business and ads expert Rick Mulready, talks about creating and placing effective video ads on Facebook and Instagram.

    Kerry and Rick discuss the impacts of Coronavirus on businesses and Rick shares his best tips and techniques for shooting and placing video ads on Instagram and Facebook.

    For more information about Rick, visit his web site.
    Connect with Rick on Instagram.
    Learn more about Rick's Foundations program.
    Visit Kerry Shearer's website.
    Connect with Kerry on Instagram.
    View and order the great tech accessories Kerry uses and recommends at his Livestream Tech Store.
     
     
     
     
     
     
     
     
     
     

    • 43 min
    Solutions to Stay-at-Home Stress (So You Can Keep Doing Great Work!) with Julia Kristina - Coronavirus Communicators’ Bonus Episode

    Solutions to Stay-at-Home Stress (So You Can Keep Doing Great Work!) with Julia Kristina - Coronavirus Communicators’ Bonus Episode

    #014 Coronavirus BONUS Episode. Public Information Officers and crisis communicators are working tirelessly at health departments and local, state and federal public agencies to keep everyone informed about the rapidly-changing impact of COVID-19 (Coronavirus) and the associated restrictions and other efforts being implemented to combat its spread and save lives.

    Many have been at it full speed for two or more weeks, and to further complicate things, are having to do their jobs in a work-from-home environment. Many report that they are really feeling the stress of meeting demands in a high-demand workflow, without the benefit of having workmates right there with them, and while also dealing with children in the home and other demands and distractions.

    In this bonus episode, Kerry's guest, registered clinical counsellor Julia Kristina, M.A. Psych, gives specific ways to reduce stay-at-home stress so you can feel calmer. more in control, and keep doing the great work you do in this new environment.

    Due to scheduling challenges, this episode was not produced in an interview-format, but comes from a special recording I asked Julia to do for me and my listeners.

    Julia's advice was first shared in the Government Social Media Community Facebook Group, which is composed of more than 2,500 Public Information Officers and social media coordinators who work for health departments and local, state and federal government agencies.

    Julia has a robust YouTube channel with an awesome collection of weekly videos she produces tackling mindset, anxiety, healthy boundaries, and other mental wellness issues.

    You can view Julia's videos here including an excellent one on How to Stay Calm During the Coronavirus Crisis.

    You can also follow Julia on Instagram, where she posts regular mindset content, personal observations, and behind-the-scenes Stories of her life in Vancouver, B.C.
    Julia has a clinical practice, does distance coaching, and offers online courses and her Shift Society membership program. You can access all of that on her website.
    If you loved this episode, please DM Julia on Instagram or drop her a note through her web site and let her know what tips you have implemented!
    And it would be great if you would take time to put a review of the podcast on iTunes!

    You can follow Kerry on Instagram, on Facebook, and visit his web site.
     
     
     
     
     
     
     
     
     
     

    • 16 min

Customer Reviews

4.9 out of 5
10 Ratings

10 Ratings

nurseleader ,

Wow is all I can say

I just started a podcast, and part of the reason I didn’t go with YouTube as well is because I don’t have a great video presence. I am taking all the tips I learn here so that I can launch the Nurse Leader Network channel soon. Love this!!!

Dan G from Ohio ,

The best of the best!

Kerry has been helping people with online and live video for years! Happy he finally has a podcast to better educate the masses! he’s the best!

JohnVol ,

Five Star Podcast

Key has been helping people make great videos for many years and he continues that mission through this extremely practical and educational podcast. Give it a listen.

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