31 episodes

Want to stay on top of your marketing game? Join us as we discuss different tactics to help you grow your service-based business.

Grow My Biz, 123 Maggie Benson

    • Business

Want to stay on top of your marketing game? Join us as we discuss different tactics to help you grow your service-based business.

    Google's Dynamic Ads: A Marketer's Secret Weapon

    Google's Dynamic Ads: A Marketer's Secret Weapon

    In this episode, we dive deep into the world of Google Dynamic Ads, exploring their benefits, drawbacks, and how they can supercharge your advertising campaigns. Whether you're an e-commerce enthusiast, a marketing maven, or just curious about the future of digital advertising, this episode offers insights and strategies to harness the power of dynamic ads. Join us as we unravel the dynamic world of online advertising!

    • 5 min
    Mastering YouTube Ads: Crafting Compelling Videos for Interruptive Marketing

    Mastering YouTube Ads: Crafting Compelling Videos for Interruptive Marketing

    Are you looking to supercharge your YouTube advertising game? In this episode, we delve into the art of creating compelling video ads that captivate viewers and drive results. Join us as we explore the importance of nailing the script, capturing attention within seconds, and crafting engaging content for skippable and non-skippable ads. Discover the power of bumper ads and sponsored cards, and how they can elevate your campaigns. We also uncover the targeting benefits of YouTube and its high viewability rate, making it a prime platform to reach billions of users. Don't miss out on our expert tips and insights to maximize the impact of your YouTube ads. Watch now and take your marketing strategy to the next level!

    • 6 min
    What is Display Advertising? Unleashing the Power of Online Visibility

    What is Display Advertising? Unleashing the Power of Online Visibility

    Join us on a captivating journey into the world of display advertising with our podcast, "Unleashing the Power of Display Advertising." Discover valuable insights and effective strategies that will empower your brand to make a significant impact in the digital advertising space.

    Gain a comprehensive understanding of how to leverage display advertising to elevate your brand's visibility, drive engagement, and achieve your marketing goals. Whether you are a seasoned marketer or new to the world of digital advertising, this podcast offers practical advice and actionable tips to help you navigate the ever-evolving landscape of display advertising. Stay informed about the latest trends, emerging technologies, and best practices that will set your brand apart from the competition.

    Tune in to "Unleashing the Power of Display Advertising" and unlock the full potential of your brand's advertising efforts. Subscribe now and embark on a journey towards driving meaningful results and reaching new heights in the digital marketing realm.

    • 8 min
    Unlocking the Power of PMax Campaigns: Why You Should Embrace AI in Your Advertising Strategy

    Unlocking the Power of PMax Campaigns: Why You Should Embrace AI in Your Advertising Strategy

    Welcome to this podcast, your ultimate guide to understanding and harnessing the power of Pmax campaigns in your digital marketing strategy. In each episode, we delve into the world of PMax campaigns, exploring what they are, why they matter, and how they can revolutionize your advertising efforts.

    Join us as we uncover the evolution of PMax campaigns, from their early challenges to becoming a game-changer in the world of online advertising. As media buyers who have experienced remarkable returns on investment, we're excited to share our insights and success stories with you.

    Discover the unique advantages of PMax campaigns, including their ability to display ads across multiple platforms and reach your target audience with precision. We'll explore the importance of leveraging artificial intelligence and machine learning to optimize your campaign performance in real time.

    Whether you're a small business owner looking to expand your reach or a seasoned marketer seeking the next breakthrough strategy, PMax campaigns offer invaluable opportunities. We'll guide you through the process of setting up your own Pmax campaign, from defining goals and optimizing conversions to selecting the right assets for maximum impact.

    Join us as we explore the power of videos in PMax campaigns, unlocking their potential to increase conversions and captivate your audience. We'll provide practical tips on creating compelling video content and share strategies for maximizing the impact of your campaigns.

    As Google continues to innovate and introduce new AI-based features, staying ahead of the curve is essential. We'll discuss the latest advancements in PMax campaigns, their integration into Google's algorithm, and how you can leverage these tools to gain a competitive edge.

    Whether you're a local business seeking broader exposure or a digital marketer striving for exceptional ad performance, PMax campaigns hold the key to your success. Embrace the future of digital advertising and harness the power of Pmax campaigns to elevate your brand and drive outstanding results.

    Subscribe now and join us on this exciting journey of unlocking the full potential of PMax campaigns. Stay up-to-date with the latest trends, strategies, and best practices that will transform your digital marketing game. Don't miss out on this opportunity to take your advertising efforts to new heights in the ever-evolving digital landscape.

    • 8 min
    Demystifying Google Ads: A Comprehensive Guide to Boosting Your Business with Targeted Advertising

    Demystifying Google Ads: A Comprehensive Guide to Boosting Your Business with Targeted Advertising

    This podcast dives deep into the world of Google Ads, offering a comprehensive guide to help businesses harness the power of targeted advertising. Discover how Google Ads can drive more traffic to your website, provide cost-effective solutions compared to traditional advertising methods, enable hyper-targeted campaigns, and allow for accurate tracking of results. Learn why Google Ads is a valuable tool for businesses of all sizes and gain insights into optimizing your ad campaigns for maximum impact. Whether you're new to Google Ads or looking to enhance your existing strategies, this podcast is a must-listen resource for boosting your online presence and achieving measurable success.

    • 7 min
    Psychology Behind A Good Sales Video

    Psychology Behind A Good Sales Video

    In this podcast, we delve into the secrets of creating marketing materials that captivate and convert. From video sales letters to social media posts, we explore the process of crafting compelling marketing messages that grab the attention of your target audience and drive them to take action using language, psychology, and design to create marketing materials that resonate with your ideal customers. Whether you're a marketer, entrepreneur, or business owner, this podcast will equip you with the tools and knowledge you need to make your marketing materials stand out and deliver results. Tune in now to unlock the secrets of compelling marketing materials!

    • 5 min

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