25 episodes

Welcome to The Unlocking Growth Show, where we unlock the secrets to scaling your business and reaching new heights of success. We bring you the world's BEST strategies, tactics, and playbooks from some of the top entrepreneurs in the game. Whether you're just starting out or looking to take your business to the next level, this is the podcast for you. Tune in and unlock the next level of growth in your business today!

The Unlocking Growth Show Gary Vanbutsele

    • Business

Welcome to The Unlocking Growth Show, where we unlock the secrets to scaling your business and reaching new heights of success. We bring you the world's BEST strategies, tactics, and playbooks from some of the top entrepreneurs in the game. Whether you're just starting out or looking to take your business to the next level, this is the podcast for you. Tune in and unlock the next level of growth in your business today!

    How to Bring Work to Life for Entrepreneurs

    How to Bring Work to Life for Entrepreneurs

    Dr. Tracy Brower, PhD, MM, MCRW is a sociologist studying work life fulfillment, happiness and the future of work. She is the author of two books. The Secrets to Happiness at Work provides insights for joyful work and life. Bring Work to Life by Bringing Life to Work

    In addition, her work has been featured in TEDx, The Wall Street Journal, Work-Life Balance in the 21st Century (book), Globe and Mail (Canada), InsideHR (Australia), HR Director (UK), T3N (Germany), Real Estate Review Journal, Fortune.com, Inc. Magazine. 

    We specifically spoke to her on "How to Bring Work to Life" for Entrepreneurs. 

    On this show we asked;
    Should employee engagement matter?How to get your team to take responsibility and ownership for their wellbeing at work?Why employee engagement doesn't mean what you think it does.The 5 conditions necessary for people to perform at their bestFor more great resources on all things scaling up and team training go to usewhale.io/blog/

    • 17 min
    Why employee recognition and engagement really matters

    Why employee recognition and engagement really matters

    According to Gallup, recognition not only boosts individual employee engagement but also has been found to increase productivity and loyalty to the company, leading to higher retention.

    We spoke to David Kravitz, Co-founder of Karma on why employee recognition matters.
    For more great resources on all things scaling up and team training go to usewhale.io/blog/

    • 19 min
    4 ways to bring your strategy to life, and make it work!

    4 ways to bring your strategy to life, and make it work!

    Organizations spend over $160 billion a year hiring consultants to develop and execute strategies, and yet 80 percent of corporate strategies fail.
    Why? Because we forget the most important factor in successfully executing strategy: People.
    Aric Wood is the CEO of @XPLANE, a Design Consultancy that helps transform organizations through their #vision, #strategy and #culture
    He is also the author of The Strategy Activation Playbook

    In this episode of the Unlocking Growth Show, we spoke to Aric about; 4 ways to bring your strategy to life, and make it work!
    Envision, Discover, Design, and ExecuteIf you want to align your teams and empower individuals to move forward together toward a common goal, then this episode is for you.
    For more great resources on all things scaling up and team training go to usewhale.io/blog/

    • 14 min
    6 Ways to Maximize Business Value

    6 Ways to Maximize Business Value

    Tom Bronson is the founder and president of Mastery Partners, LLC, a consulting business that helps business owners grow and exit their businesses. As a business owner, he has been in the owner's shoes a hundred times (literally), and he knows what most business owners don't know, yet.

    We spoke to Tom on his book Maximize Business Value: Begin with the Exit in Mind
    Building business value and ultimately transitioning that business is a process that is very different from running a business. 

    Tom says business owners need to keep these 6 steps in mind;
    Consider all optionsPlan for successBuild a moat of leadersIdentify risksExecute relentlesslyUnderstand the processWe hope you love the insights as much as we did!



    For more great resources on all things scaling up and team training go to usewhale.io/blog/

    • 18 min
    Product-Led SEO, how win in search engine optimization

    Product-Led SEO, how win in search engine optimization

    Eli Schwartz is an SEO expert and consultant with more than a decade of experience driving successful SEO and growth programs for leading B2B and B2C companies. 

    He's also the author of Product-Led SEO.

    We started this show to help entrepreneurs unlock growth easily, efficiently, and in a systemized approach.

    So we wanted to understand how Product led SEO helps companies unlock growth?

    Eli's advice?
    Understand your buyer. Understand your customer.Understand what your customer is looking forUnderstand your customer's pain pointsCreate content that answers the customer's pain point and questionsHope you love the show! 
    Please drop us a line or check out more on our blog!
    Gary and the team at Whale
    For more great resources on all things scaling up and team training go to usewhale.io/blog/

    • 16 min
    How to optimize a people team budget (especially a small one!)

    How to optimize a people team budget (especially a small one!)

    How to optimize a people team budget (especially a small/ frugal one)?

    We spoke to Nadia Vatalidis to talk about 3 ways to optimize small people budgets.

    Nadia is the Head of People & Culture at TestGorilla and is excited to support their mission of putting one billion people in their dream jobs. 
    Previously VP of People at Remote, where she scaled the company from 70 to 1000 employees in more than 60 countries. Nadia started her first remote-only role at GitLab, where she lead People Operations, People Engineering, and International Expansion. 

    She helped scale GitLab from 75 to 1300 employees, and they have since become a public trading company. When she is not working, she is hiking with the fam, trying out new plant-based recipes, chasing Frenchies around the garden or taking her Scott Spark 910 29'er for a spin! 

    Listen up if you want to hear
    Why budgets matterHow to still have great tools with a small budgetHow to align headcount to budgetsBeing the strategic partner to the organization in sustainability and efficiency Here's to unlocking the next level of growth!
    Gary and the team at Whale
    For more great resources on all things scaling up and team training go to usewhale.io/blog/

    • 20 min

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