Nine to Thrive - Lead Generation Uncovered The Thrive Business Academy

In this episode of Nine to Thrive, hosts Nicky Williams and Laura Burnett explore the power of creating an irresistible small offer. They discuss the importance of providing value, standing out from competitors, and focusing on solving one problem with one transformational solution. With their expertise and relatable experiences as busy entrepreneurs, Nicky and Laura guide listeners on how to create a compelling small offer that resonates with their audience.


Key Learnings:

1. The significance of offering free content and low-cost, value-packed small offers to attract and engage different types of customers.

2. The importance of providing consistent value and not holding back on knowledge or assistance to build trust and loyalty with the audience.

3. How taking an open and warm approach to marketing encourages people to buy into the brand and its expertise, creating a positive and welcoming image.

4. The art of designing a visually appealing landing page, even for a low-cost product, and its impact on increasing the likelihood of a purchase.

5. The value of staying true to one's own style and personality when branding oneself or their business, creating an authentic and relatable connection with potential customers.

6. The significance of delivering content that is clear, concise, and solves a specific problem, without unnecessary fluff, to provide maximum impact for busy learners.



Join Nicky Williams and Laura Burnett in this episode of Nine to Thrive as they share their insights and strategies on creating an irresistible small offer and building confidence in your business.

In this episode of Nine to Thrive, hosts Nicky Williams and Laura Burnett discuss the power of epic small offers in sales. They emphasize the importance of mindset, the value of each customer's investment, and practical strategies for leveraging low-cost offerings to generate revenue and grow a business.

Key Learnings:

1. Mindset Matters: Discover the crucial role of mindset in sales and how cultivating a positive mindset can make even small sales significant and impactful.



2. The Value of Small Offers: Understand why focusing on the mindset of selling is more important than specific sales numbers and learn how offering products in the price range of £47 to £27 can deliver insane value to customers.



3. The Importance of Building a List: Learn how low-cost offers and freebies can help you build a quality lead list and how leveraging this list through email marketing and upselling can generate revenue and grow your business.



4. Expertise and Trust: Gain insights into the importance of showcasing expertise, delivering on promises, and building trust with customers through low-cost offerings. Discover how getting quick wins for potential clients can boost your credibility and attract future business.



5. The Journey of Upselling: Explore the strategy of starting with a low-cost offer and gradually upselling customers to higher-priced products or services. Learn how this approach can generate significant revenue and foster lasting relationships with customers based on trust and expertise.



6. Revenue Optimization: Uncover practical tips for maximizing revenue, such as order bumps and continuously guiding customers through different levels of offerings. Find out how this approach can create a substantial impact on your business without being overly salesy.Tune in to this episode of Nine to Thrive to tap into the power of epic small offers and unlock new possibilities for sales growth and business success.

Todays episode is split into 2 episodes, this is the second.

We're covering the very same 5k Roadmap that we teach within our memberships. A step-by-step guide to help you achieve consistent 5K months in your business.

Phase 2 is what we teach within The Online Income Academy, covering:

Funnels
Create Your Audience Builder Masterclass
Create Your Epic Power Hour
Create Your Digital Course

So, get your notepad, pen, and let's get started!

Todays episode is split into 2 episodes.

We're covering the very same 5k Roadmap that we teach within our memberships. A step-by-step guide to help you achieve consistent 5K months in your business.

Phase 1 is what we teach within The List Building Academy, covering:

Fabulous Foundations
Getting started with List Building
ACE Strategy
Create High Converting email template
Creates your irresistible lead magnet
Create a great first impression
Consistency

So, get your notepad, pen, and let's get started!

Selecting an Email Service Provider 

Don’t believe the Guru’s - you do not need to pay for an email platform when you start out in business!  They are usually affiliated with their recommended platform and it’s not necessarily the right one for you!We recommend two different platforms, depending on the stage you are, so listen in to find out which is best for you.



Building an Email List 

Becoming a master list building requires driving traffic to your list and then looking after your list.

So many people offer a lead magnet, get their wonderful audience onto their list, don’t market the lead magnet again and/or send another email.

Listen in to find out why you need to not just build your list but nurture your list to generate long term relationships and generate income.



Connect with Nicky & Laura on Instagram and do let us know how you are doing with list building in your business:

https://www.instagram.com/thethrivebusinessacademy/

We see the same mistakes happening again and again and we want to save you the time, energy and maybe even your sanity by talking you through the common mistakes and why you need to avoid them.


Not doing a test email to check formatting


Only using templates


Becoming a sales monster


Not being consistent


Using trigger words


Not personalising emails


Using Newsletter style emails


Making your email too long


Ghosting your new subscribers


Not growing your list



Connect with Nicky & Laura on Instagram and do let us know how you are doing with list building in your business:

https://www.instagram.com/thethrivebusinessacademy/