35 episodes
Talking About Marketing Auscast Network
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- Business
Talking About Marketing is a podcast for you to help you thrive in your role as a business owner and/or leader. It's produced by the Talked About Marketing team of Steve Davis and David Olney, with editing by Tim Whiffen. Artwork by Casey Cumming.
Each marketing podcast episode tips its hat to Philip Kotler's famous "4 Ps of Marketing" (Product, Price, Place, Promotion), by honouring our own 4 Ps of Podcasting; Person, Principles, Problems, and Perspicacity.
Person. The aim of life is self-development. To realise one's nature perfectly-that is what each of us is here for. - Oscar Wilde
Principles. You can never be overdressed or overeducated. - Oscar Wilde
Problems. “I asked the question for the best reason possible, for the only reason, indeed, that excuses anyone for asking any question - simple curiosity. - Oscar Wilde
Perspicacity. The one duty we owe to history is to rewrite it. - Oscar Wilde
Apart from our love of words, we really love helping people, so we hope this podcast will become a trusted companion for you on your journey in business.
We welcome your comments and feedback via podcast@talkedaboutmarketing.com
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The Big Potential Of Being Better Together
Explore "The Big Potential Of Being Better Together" On Our Marketing Podcast. Discover Teamwork And Collaboration For Success, With A Star Trek Twist.
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Be Open To Ideas Sex
Unlock the secrets of 'ideas sex' in marketing—transform creativity into strategy with our latest insights on innovative thinking and problem-solving. Click for more!
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Communicating In The Wake Of The AI Big Bang
In this episode, we dive into AI communication, digital security, and matching conversational tones.
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Can You Predict How Irrational Your Customers Are?
In this episode, we explore customer irrationality, economic impacts, and cultural shifts in humour with insights from Dan Ariely's work and Dave Allen's comedy.
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Pay Attention To Your Expectations
In this episode, we explore "The Expectation Effect," attention's role in business, a massive data leak's impact, and the power of advertising characters.
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Context Is King: How Not To Break In An Over-Stimulated World
Context Is King: How Not To Break In An Over-Stimulated World: Insights on rest, advising, email pitfalls, and the power of positive viral content.