176 episodes

A podcast for female boutique fitness, wellness and physical therapy small business owners who want expert insights and honest conversations about what it means to show up, thrive, and of course GET PAID.

Female emPOWERED: Winning in Business & Life Christa Gurka, MSPT, NCPT- Health and Fitness Business Strategist

    • Business
    • 5.0 • 44 Ratings

A podcast for female boutique fitness, wellness and physical therapy small business owners who want expert insights and honest conversations about what it means to show up, thrive, and of course GET PAID.

    Episode 175: Which program will get you the best results? How you can work with me?

    Episode 175: Which program will get you the best results? How you can work with me?

    Hey there! Welcome back to another episode of the Female Empowered podcast. Today I will be talking a little bit about the Beyond the Movement Mentorship Program. Let’s decipher together if this the right program for you!

    The Beyond the Movement Mentorship Program

    If you are a female business owner in boutique healthcare, wellness, or fitness, this is the episode you should be listening to.

    If you are tired of being the sole operator of your business where you wear every hat there is to keep your business running and going, if you are feeling burnt out, if you are struggling to find the right team members to help you step away from the day-to-day operations, and if you want to bring in more revenue and a higher salary without having to work 40 or more hours a week, the Beyond the Movement Mentorship Program will tackle how you can overcome these issues and reach your goals.  
    I will also be talking about the Fit Biz Foundations Program, which is great for emerging businesses!

    Let’s talk about:
    Introduction to this week’s topicThe questions you need to ask yourself right nowGrowing your business for profit is necessaryWe might be great with the technical side of the business, but not so much with the business operations side of the businessThe problem with trying to do everything on our ownWhat hiring the right team members could do for your businessAllowing my team to help you live the life you want and grow the business while you are at itWhat to expect in the Beyond the Movement Mentorship Get out of the survival mode and into the thriving modeGiving back 10 hours to you each weekGetting to where you need to be fasterWith the right marketing, you do not only increase but double your revenueFor emerging businesses, the Fit Biz Foundations Program is the best route for youWhat to expect in the Fit Biz Foundations ProgramWhat past clients accomplished in the Fit Biz Foundations ProgramA rising tide raises all shipsWhat sets me apart from other business coachesMentoring you from my own experiences
    If you are interested any of my programs and want to see if I am the right coach for you, visit https://www.christagurka.com/. And if you think I am the right fit, schedule a discovery call with me at www.christagurka.com/discovery.

    Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!

    Thanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! 

    Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!

    • 37 min
    Episode 174: Create a System that Turns Leads into Paying Clients

    Episode 174: Create a System that Turns Leads into Paying Clients

    Hi everyone! Welcome back to another episode of the Female Empowered podcast. This week I will be sharing with you how to create and use a tracking system that turns leads into paying clients.  

    Why I’m Excited About This Episode

    I am so excited to get into the details because this conversation has come up numerous times in our Facebook groups and mentorship programs.
    For me, I put this in the backburner for quite a time when I started my business. Business owners have a lot on their plate and putting systems in place for leads seems like another thing in the unending list of things to be done that’s why it doesn’t get that much of a priority. Further, understanding how leads work could be a bit intimidating since it involves the technological side of things.
    However, coming up with a tracking system is very important in businesses and it’s something that I encourage business owners to do from the get go. In this podcast, you will understand more why that is exactly the case!
    Let’s discuss:
    Introduction to this week’s topicWhat is a tracking system for leadsWhy having a tracking system for leads is importantThe key components in a tracking systemHow to get my lead tracker for free  Statistics surrounding businesses having a lead tracking system in placeWhat is a cold leadWhat is a hot leadAn example of how we track leadsPersonalizing messages when following up with potential clientsAutomating the tracking system processFinding out why potential clients go coldWhat are points of contactHaving a tracking system will show you where is the kink in the chainGoing after the most promising leadsConnection and communication over convincingStudy what kind of follow-up system do you have in placeIf you are interested in grabbing the free resource that’s exclusive for my podcast listeners, go to www.christagurka.com/leads then type in the promo code PODCAST so you can get it for free! There is also a video tutorial of how you can use the tracking system I have for you so you can get started on your leads immediately.
    Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!
    Thanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! 
    Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!

    • 29 min
    Episode 173: A $400k Year and a Major Mindset Shift with Claire Pelletreau

    Episode 173: A $400k Year and a Major Mindset Shift with Claire Pelletreau

    Hey guys! Welcome back to another episode of the Female Empowered podcast. I am stoked today because we have another returning guest on the podcast. We have Claire Pelletreau and we will be talking about the changes in marketing and a major mindset shift she went through in 2022.  

    The Major Mindset Shift

    Back in 2019, paid advertisements were delivering great results for business owners. However, when the pandemic hit and years after that, paid advertisements weren’t giving the best results.

    Claire saw that there was a shift in the marketing strategy. She created a new system to add to what she has been teaching business owners for years. This time, it’s all about copy conversion so listen to the podcast to get all the details!
    Let’s talk about:
    Claire’s introduction on what she doesJoining Claire’s Get Paid Marketing MastermindClaire’s transition in her businessWriting copies and converting cold trafficClaire on talking to her clients about the new marketing strategyClaire on learning how to figure out what she could promise and how to sell it in a clear and simple wayWhat I got out of the Get Paid Marketing MastermindClaire on the shifts that happened to her after joining Stacey Boehman’s 200k MastermindClaire’s realization about how her marketing been speaking to people who are not her best clientsWho are your best clientsWhen you don’t know the impact of your work, it’s very difficult to sellDoing a disservice to people when you don’t launch your courses or servicesLearning and getting results for your clientsIt doesn’t always have to be all about the saleClaire’s revenue in 2022 and her revenue goals in 2023Claire on the intricate niches she worked with that are successful
    We hope that you enjoyed this episode and learned a lot from me and Claire. Check out her podcast in the link below!

    Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!

    Links mentioned in this episode:
    The Get Paid PodcastThe Get Paid Marketing MastermindThe 200K Mastermind of Stacey BoehmanMake Money As A Life Coach Podcast
    Thanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast! 

    Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!

    • 44 min
    Episode 172: Cancellations | What they are costing your business and what you can do about them

    Episode 172: Cancellations | What they are costing your business and what you can do about them

    Hey there everyone! Welcome back to another episode of the Female Empowered podcast. This week let’s talk about what to do when a client or customer complains about your yoga studio or services. This topic came up from multiple meetings with our membership communities so it’s but proper to discuss this here with you guys!

    Dealing With Cancellations

    The core topic we will be discussing this week is all about cancellations. Everyone hates cancellations so in this podcast, we will demystify the whole cancellation process and start normalizing how you could handle it while making it a very binary action.

    Let’s get to it:
    What to do when a client or customer complains about your yoga studio or servicesDealing with cancellationsWhat cancellations are costing you, your business, your clients, your team, and your planningWhy people are cancellingKnowing the reasons for cancellations and having policies in place regarding cancellationsImplementing your cancellation policies based on your core valuesCancellations policies that are time-basedStrategies to implement cancellation policiesStrategy Number 1: Decide what your cancellation policy isStrategy Number 2: Note your cancellation policies in e-mails or text remindersStrategy Number 3: Set up ways on how they could cancelTry automating cancellations as much as possibleStrategy Number 4: Have a strong system in place for your waitlistStrategy Number 5: Have your clients’ credit cards on fileThe mindset around cancellationsYou can serve your people and still set boundariesWays to make enforcing your cancellation policies easier
    I think cancellations are a big thing and I would love to start a conversation about it. DM me on Instagram and let me know what you think about cancellations. It is very difficult to navigate this so let’s hear your thoughts about it! Remember, your business is also for you and you can’t scale it if you don’t have policies in place.

    Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!

    Thanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast!

    Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!

    • 35 min
    Episode 171: What To Do When You Don't Love your Business Anymore

    Episode 171: What To Do When You Don't Love your Business Anymore

    Hi guys! Thanks for joining me again for another episode of the Female Empowered podcast. This week we will be talking about an interesting topic because every entrepreneur goes through the same thoughts at some point in their career or life. The topic is all about what to do when you don’t love your business anymore.

    Why Listen To This Episode
    Whether you are going through this now or not, I invite you to listen to the podcast because I will be talking about a few things that helped me when I was going through this stage in my business.

    Employees have the option to quit their job when they fell out of love with the work that they do. They can move to a new city, they can find a new career, and the like. However, for business owners, it is not that simple since we have obligations to the business, to our clients, to our team, and more.

    So when we find ourselves falling out of love with our business, we could feel very stuck or that we hit a wall. Tune in so that we go over that wall and check our options on what to do next!

    Let’s talk about:
    Introduction to the topicIt is normal to not love our businesses anymoreWhen you dig dip, you might find yourself thinking there’s nothing more you would love to do than continue operating your businessTips to reinvigorate your passion and your love for your business or what you are doingTip Number 1: Asses what you want out of your business, career, or professionTip Number 2: What part of your business are you still doing but you shouldn’t anymoreTip Number 3: Learn a new skill to bring about more inspiration and motivationTip Number 4: Talk about itFeelings are like farts, better out than in
    This is another topic that we talk about in our Inner Circle Mastermind and Fitbiz Foundation programs. If you are interested in being part of a community of other like-minded females who are doing the same thing you are doing and are facing the same challenges you are facing, please get on the waitlist! Check out christagurka.com/workwithme.

    Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!

    Links mentioned in this episode:
    The Ownership Program Sandi York, Fit Money CoachUnreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect  
    Thanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast!

    Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!

    • 29 min
    Episode 170: How to move from clinician to the C-suite in less than a year

    Episode 170: How to move from clinician to the C-suite in less than a year

    Hi guys! Welcome back to another episode of the Female Empowered podcast. I will be talking about a topic that has come up a lot in our Beyond The Movement mentorship program.


    Moving From Clinician To CEO


    The topic that has come up so often in our mentorship program is moving from clinician to CEO. In this week’s podcast, I will be specifically talking about how you can do that in less than a year.


    The changes, adjustments, and shift during this process take time. You have to give yourself the time because if you do not, the emotional, physical, and energetic bandwidth to make the change happen, you will most likely consider yourself a failure and drive everyone around you crazy.


    For me, it took me two to three years to actually be the CEO who my company needed. So if you want to transform yourself from client care to leader, a.k.a CEO, let’s get to it!


    Let’s discuss:
    What is the Beyond the Movement mentorship programThe topic that has come up so often in the Beyond the Movement mentorship programThe idea surrounding “CEO”Fundamental thinking of every aspect of the client care continuumThe importance of being an effective clinicianWhat is leadershipThe importance of mission, vision, and valuesAnticipating holes in the processesLeaders require more collaboration, innovation, and listening rather than talkingLead through “influence with” and not through “power over”Be willing to take risks and improve your communication styleTruly listen to other people, absorb information, and have difficult conversationsHave high expectations but don’t run people into the groundBeing self-aware will help you be a good leaderGet the support and encouragement of a coach or a mentorGood leaders create other leaderBe clear with your expectationsRecognize when you don’t have all the answersEveryone is responsible for their own emotionsTip: Be involved in groups of other people who lead teamsHave the skill set to speak to people in a professional and clear wayThe Inner Circle program waitlist
    If you are interested, go get on the waitlist for the next cohort of the Inner Circle program. If you want to learn how to level up into a leader and be in a room with women who are going through the same thing, get on the waitlist here:  https://www.christagurka.com/mentorship. It will be opening in March, April or May depending on the availability of slots.

    Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!

    Links mentioned in this episode:
    Episode 167
    Thanks for listening! If you enjoyed this episode, please leave a review for the show to help other female fitness and wellness professionals find our podcast!

    Interested in being a guest on a future Female Friday episode? Email me at Christa@pilatesinthegrove.com!

    • 29 min

Customer Reviews

5.0 out of 5
44 Ratings

44 Ratings

behrjih ,

Always learning!

I learn something new from every podcast of christa’s. She’s brutally honest and will tell you like it is being a business owner in the fitness industry. She just gets it!!!

Mollie PT ,

Great content.

So much value in everything you share!!

Jenna Goode ,

Such great advice & ideas!

So many great nuggets & inspiration for tired ;) business owners who need to be reminded about the importance of employing systems & processes. & great to hear someone who totally gets it!

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