41 episodes

This podcast shows you how to turn your filmmaking into a viable business. We do a deep dive into marketing, branding, growth hacking, micro-budget filmmaking, and creating revenue streams from your indie films. They don't teach you this in film school. Host Alex Ferrari interviews some of the film industry's most successful and prolific filmmakers, industry professionals and Filmtreprenuers. If you want to learn how to make money with your independent films then take a listen. Start thinking like a Filmtrepreneur today!

Filmtrepreneur® - The Entrepreneurial Filmmaking Podcast Alex Ferrari

    • TV & Film

This podcast shows you how to turn your filmmaking into a viable business. We do a deep dive into marketing, branding, growth hacking, micro-budget filmmaking, and creating revenue streams from your indie films. They don't teach you this in film school. Host Alex Ferrari interviews some of the film industry's most successful and prolific filmmakers, industry professionals and Filmtreprenuers. If you want to learn how to make money with your independent films then take a listen. Start thinking like a Filmtrepreneur today!

    FT 033: What I Learned from My Independent Film Being Illegally Pirated

    FT 033: What I Learned from My Independent Film Being Illegally Pirated

    In today's new film economy it is getting tougher and tougher for independent filmmakers to make a living with their films. The entire industry is changing faster than anyone can keep track of. Even film distribution companies are struggling to make sense of the new world. The traditional golden gooses of DVD, Blu-Ray, foreign sales, and big upfront guarantees are dying a slow and miserable death.

    And if that wasn't tough enough internet pirates are bootlegging indie films as fast as they are released. My latest film On the Corner of Ego and Desire was on the pirate boards within hours of its release. I didn't even think of looking for this because I never thought in a million years pirates would be interested in an indie film that cost $3000, was extremely niche and had no star power at all. I was very wrong.

    Here's what I learned.

    • 26 min
    FT 032: How a Scriptment Can Jump Start Your Indie Film?

    FT 032: How a Scriptment Can Jump Start Your Indie Film?

    So what is a Scriptment? I found it to be a liberating form of prepping a story to be filmed? When I was in pre-production on my first feature film This is Meg, I wanted to get into production as fast as I could without waiting to develop a full screenplay.

    I've written a few screenplays in the past and as any screenwriter will tell you, it ain't easy. So I found inspiration from filmmakers like Mark Duplass, Joe Swanberg, Lynn Shelton, and the Godfather of independent film John Cassavetes. According to Justin Ladar (writer of Mark Duplass' The One I Love), he defines a scriptment as follows:

    “Basically a full script minus a lot of the dialogue…If you take away exterior or interior sluglines, it reads like a short story.”

    He explains what it was like working with Mark on The One I Love:

    “What would happen is that I would script [the dialogue in] a scene the night before or while the crew was prepping. [The cast] would get the pages and they would see just from a pacing standpoint [what needs to happen and when].”



    When I was working with Jill-Michele Meleán on This is Meg we came up with a style that would work for the budget and time we had. It was the most freeing experience of my creative life.

    No pressure, no hitting your marks, and no drama (except in the story of course). As the director, I was there to capture the lighting. The remarkable actors that were cast in Meg brought themselves to the project.

    Jill and I would discuss the scenes with each actor prior to the shoot day. We would have plot points in each scene that need to be hit for the story to move forward, how the actors got to those points was up to them. They would improv the dialog and flow at the moment. It was amazing to watch.

    That energy spills off the screen when you watch my two feature films This is Meg & On the Corner of Ego and Desire.

    The term "scriptment" was coined by the legendary filmmaker James Cameron, during his involvement in bringing SpiderMan to the big screen. Cameron wrote a lengthy 57-page scriptment for the first proposed Spider-Man film.

    According to Wikipedia,

    "Cameron's scriptment for Titanic (1997) was 131 pages. The term became more widely known when Cameron's 1994 scriptment for the 2009 film Avatar was leaked on the internet during pre-production, although other directors, such as John Hughes and Zak Penn, had written scriptments before. The scriptment for Avatar (2009) and its notoriety caused the spread of the term."

    Though James Cameron used a scriptment as the starting point of the screenplay, Mark Duplass, Joe Swanberg, and Lynn Shelton used the scriptment as the blueprint of the film. Take a listen to my explanation of what a scriptment is to me and how it can jump-start your first feature film.

    • 29 min
    SPECIAL EVENT: The Make Your Movie Bootcamp is BACK!

    SPECIAL EVENT: The Make Your Movie Bootcamp is BACK!

    I've been working on this for a long time guys and here it is. The Make Your Movie Bootcamp! I wanted to bring my 25+ years of experience to a live Bootcamp experience. This Two-Day Bootcamp will be held March 28-29, 2020 in Burbank, CA at the Hilton Garden Suites in Downtown Burbank.

    Who is the Make Your Movie Bootcamp for?

    A filmmaker wanting to make the leap to making their first feature film
    An established filmmaker who wants to learn the "Dark Arts" of micro-budget filmmaking
    Screenwriters who want to finally produce that screenplay that has been sitting on their desktop
    Any filmmaker who wants to learn how to generate revenue with their feature film or video content

    Here are some of the things you will learn at the Make Your Movie Bootcamp

    >> Ideas:

    Learn how to flesh out your ideas into a marketable film project.

    >> Screenwriting Process:

    We go over the basics of screenwriting and discuss alternative methods of writing like scriptments and improv.

    >> Finding Money:

    Alternate ways to raise money for your film.

    >> Directing Your Film:

    I breakdown methods and techniques that will jump-start your directing journey.

    >> Post Production Workflows:

    Where many indie films die. This won't happen to you. I'll teach you the proper way to set up your workflow and get you and your film to the finish line.

    >> Filmtrepreneur® Training:

    On day two I will breakdown the concepts and case studies presented in my book Rise of the Filmtrepreneur®. We will go over creating revenue streams from your indie film, thinking outside the box when it comes to how you prep for your film and much more.

    >> Marketing and Building an Audience:

    Once you have your film done you need to get it out into the world. I will go over proven techniques that will help you build and target an audience.

    >> Submitting to Film Festivals:

    Tricks and techniques on what to do and definitely what not to do when taking your film on the festival circuit. This one section that will save you thousands of dollars and years of your life.

    >> Self Distribution Models:

    I'll teach you how to run a successful self-distribution campaign by using multiple case studies on how it is done correctly.

    >> Avoid Predatory Film Distributors:

    It is shark-infested waters out there. We go over what to look out for when dealing with traditional and predatory film distributors.

    >> Revenue Streams:

    I do a deep dive into how to create multiple revenue streams from your indie film.

    >> Breaking Through Your Fear:

    I show you techniques to break through your own creative fears and finally make the feature film you have always wanted to.

    >> PLUS:

    Surprise film industry heavy hitters will come in to Guest Speak and answer questions. I've made it easy for you to choose your adventure.

    DAY 1: I will be breaking down my micro-budget filmmaking method and help you jump start your feature film. 

    DAY 2: I will be training you in the Filmtrepreneur® Method. Showing you how to generate revenue with your feature film.  

    You can purchase a ticket to just day 1 or day 2 or purchase a weekend pass and unlock all the BONUSES like a FREE year membership to Indie Film Hustle TV and much more.

    Spaces are limited so it will first come, first serve. If you are interested act now. Go to www.mymbootcamp.com to sign up!

    Make 2020 the year you make it happen for yourself! I hope to see you all there!

    • 7 min
    FT 031: How to Self Distribute Your Niche Indie Film with Brad Olsen

    FT 031: How to Self Distribute Your Niche Indie Film with Brad Olsen

    Today's guest is filmmaker Brad Olsen, director of the documentary Off the Tracks. We discuss his misadventure in distribution. After meeting over 40 traditional distributors Brad decided the best path for his film was self-distribution. I've always said that self-distribution is not for everyone but with Off the Tracks it makes perfect sense.

    We discuss how he got the word out of his film, got in the press that was in his niche and how he engaged with the audience he was trying to reach. We talk numbers, successes, and failures. It's a pretty eye-opening interview. So if you are thinking of self-distributing your indie film takes a listen to this episode first.

    Enjoy my conversation with Brad Olsen.

    • 57 min
    FT 030: How to Shoot and Sell a $5000 Micro Budget Indie Film with Claudia Pickering

    FT 030: How to Shoot and Sell a $5000 Micro Budget Indie Film with Claudia Pickering

    Today's guest is writer/director/actor/producer Claudia Pickering. She recently wrote and directed the feature film "Frisky" for just $5000. I wanted to have her on the show to discuss the tricks of the trade when making a feature for such a low budget. The film has also played at countless film festivals and won a ton of awards.

    Two twenty-somethings move to San Francisco to chase their career but end up chasing tail instead.

    When two twenty-something women move back to San Francisco, where they had met on exchange years earlier, their high career aspirations quickly become sidelined by their sexual interests. While wildly crass and charismatic in their public personas, they are in fact fundamentally at odds on many levels. Their opposing beliefs surrounding responsibility and romance, combined with their close quarters while crashing in an acquaintance's living room, find them thrust onto a fast track to discovering what their friendship is really made of. Based on true events, Frisky is an honest, tongue-in-cheek look at what it is to be a woman in the limbo years between college and "the real world".

    ★★★★  "This fearless, fun comedy offers a welcome female take on twentysomethings finding themselves amid aimless drifting, partying and hook-ups, its simple story bolstered by a sharp script and charismatic comedic turn from writer/director Claudia Pickering." - Empire Magazine

    Enjoy my conversation with Claudia Pickering.

    • 46 min
    FT 029: How to Make a Successful Indie Film in 2020 - Happy New Year!

    FT 029: How to Make a Successful Indie Film in 2020 - Happy New Year!

    I can't believe another year has gone by. 2019 was one for the record books. So many things happened to me and to the IFH Tribe this year. In this episode, I breakdown this past year IFH style and also give you a large dose of TOUGH LOVE to get you revved up for 2020.

    Don’t wake up Dec 31, 2020, and say

    "Damn I just lost another year."

    Don’t let anything stop you from making your dream come true. Don’t let people tell you you can’t do it. People told me I was crazy for jumping into this business. Be smart, educate yourself as much as humanly possible and go for it. 

    Don’t be that angry and bitter filmmaker. Don’t wake up when you are 70 and wished you would’ve taken a shot and your dream. Why haven’t you taken the steps needed to make your dream come true? Let 2020 be the YEAR OF THE FILMTREPRENEUR. Take the power back. Take control of your own destiny and make it happen for yourself.

    I also go over what to expect from all the companies from IFH Industries. IFH, IFHTV, Bulletproof Screenwriting, and Filmtrepreneur. If you thought I did a lot in 2019 you ain't seen nothing yet. Strap in for the episode you need to listen to get your 2020 off to a great start.

    Happy New Year to the entire IFH Tribe.

    • 29 min

Customer Reviews

Seebefree ,

Excellent info!

This podcast is an absolute must for any content creator committed to making a living with their talents, craft & content today. Thank you for sharing your gems! Let’s do this!

Thayne01 ,

Essentials

Great work by Alex! A lot of information to consider!

Wallydog4 ,

Thanks!

I’ve written for television and film as well as written and produced short films and this is one podcast I look forward to!

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