Finding the Drivers of Customer Experience | EPS #4 Your CX Energy Boost!

Join the Champions League of Customer Experience Transformation!Sign up for weekly inspiration: https://zannavanderaa.com/cxleague/In this second episode, Zanna van der Aa (20+ years of experience in CX and PhD in CX) explains how you can find the drivers of customer experience. Most organisations are struggling to find hard, steerable data that tells them: for this journey, topic x will get you to a 8 or 9+ five times faster than topic y.Most research companies fail to deliver on that ...