What if the biggest competitive advantage in Fixed Ops isn’t technology… but hospitality? That’s the question at the heart of this episode of the Fixed Ops Roundtable, and once you hear this conversation, you won’t look at porters, greeters, car wash, or pickup & delivery the same way again. In this episode, I’m joined by Brandon Hall, Vice President of Alliance Dealer Solutions, alongside my co-host Sarah Vantine, for a wide-ranging, high-energy conversation about why hospitality has become the new currency in today’s dealership experience. Brandon pulls back the curtain on how Alliance partners with dealerships across the country to help them focus on what they do best, selling and fixing cars, while his team elevates everything that surrounds that moment. 👉 Register for the upcoming Fixed Ops Roundtable Event What we discuss in this episode: Why hospitality isn’t just for front-of-house roles, and how it impacts CSI more than most dealers realizeThe real difference between a staffing partner and a temp agency (this one’s big)How seamless integration makes Alliance team members feel like dealership employees, not outsidersWhy greeting, cleanliness, and the handoff experience can make or break a customer relationshipHow pickup & delivery unlocks technician capacity, scheduling flexibility, and customer loyaltyThe behind-the-scenes systems Alliance uses to train, measure, and coach for quality, without a “gotcha” cultureHow dealerships can adapt to seasonal labor challenges without sacrificing consistencyThis episode is packed with practical insight, real-world examples, and a refreshing perspective on people, process, and culture. If you’ve ever felt the tension between wanting an elevated guest experience and struggling to staff, train, or manage those roles effectively, this conversation is for you. Hit play to hear why hospitality is no longer a “nice to have,” how it’s reshaping Fixed Ops, and what forward-thinking dealers are doing right now to stand out. Listen to the episode featuring Brandon Hall for even more insights! Enjoying The Fixed Ops Roundtable Podcast? Please leave a rating and review 👇 Apple: https://podcasts.apple.com/us/podcast/fixed-ops-roundtable/id1608656237 Spotify: https://open.spotify.com/show/15HHYoyvCo1PSFwYn02UXY Thanks, Brandon Hall Connect with Ted Ings and the Fixed Ops Roundtable: Register for the next Fixed Ops Roundtable EventTed Ings on LinkedInCenter for Performance Improvement