Focus and Bloom Podcast Yesenia Bocanegra
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- Business
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The Focus and Bloom is a business and marketing podcast where we share actionable tips and tactics to help you level up your business and market your brand with purpose and joy.
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92 How to Craft a Compelling Podcast Trailer
Crafting a compelling podcast trailer is a strategic process that can significantly impact your podcast's success. It's important to integrate trailer creation into the overall podcast launch strategy, ensuring alignment with the content, branding, and objectives. In this episode Yesenia shares 5 strategies to help you craft a compelling podcast trailer and answers the age old question of whether or not you should include your podcast trailer in every episode.
00:00 Intro
01:20 Pre-Launch Planning Phase
01:46 Understanding the Target Audience
02:17 The Art of Storytelling
02:56 Multi-Channel Promotion
03:31 Optimization
04:48 Should you include your podcast trailer in each episode?
Getting ready to launch and need help?
Checkout my Podcast Strategy Sessions
Need help to stay consistent with your podcast production?
Checkout my Podcast Production Services
Learn from me (Free resources)*
Video Podcast Launch Guide
Favorite Tools and Resources for Businesses and Content Creators*
https://kit.co/focusandbloom
*I may receive a small commission from purchases made.
SHOP MY TEMPLATES AND COURSES
FOLLOW ALONG:
INSTAGRAM @focusandbloomstudios -
90 Streamline your Podcast Production
Creating content can be time-consuming, but having solid workflows and systems is key to successful content creation. This episode kicks off a mini-series on podcasting essentials, sharing strategies to maximize podcast production. Shorter episodes can help gauge audience interest and engagement, while also accommodating busy schedules. Outsourcing editing and establishing a consistent workflow are important for streamlining the production process. Batch recording and leveraging automation can save time and improve focus. If you need help creating a workflow, coaching sessions are available.
Getting ready to launch and need help?
Checkout my Podcast Strategy Sessions
Need help to stay consistent with your podcast production?
Checkout my Podcast Production Services
Learn from me (Free resources)*
Video Podcast Launch Guide
Favorite Tools and Resources for Businesses and Content Creators*
https://kit.co/focusandbloom
*I may receive a small commission from purchases made.
SHOP MY TEMPLATES AND COURSES
FOLLOW ALONG:
INSTAGRAM @focusandbloomstudios -
91 How to Audit your Video Podcast | Podcast Essentials
Is your video podcast due for a tune-up? In this episode, Yesenia discusses the importance of conducting a podcast audit to evaluate the production process and identify areas for improvement.
From checking audio and video quality, to ensuring that your content aligns with your business goals, and tips for marketing your podcast without the overwhelm.
This episode is part of the Podcast Essentials mini series where we dive into
weekly strategies to help you elevate every aspect of your podcast. From optimizing your audio and video quality to streamlining your production process. Learn how to craft engaging trailers that captivate your audience and discover essential growth strategies to expand your podcast's reach.
Getting ready to launch and need help?
Checkout my Podcast Strategy Sessions
Need help to stay consistent with your podcast production?
Checkout my Podcast Production Services
Learn from me (Free resources)*
Video Podcast Launch Guide
Favorite Tools and Resources for Businesses and Content Creators*
https://kit.co/focusandbloom
*I may receive a small commission from purchases made.
SHOP MY TEMPLATES AND COURSES
FOLLOW ALONG:
INSTAGRAM @focusandbloomstudios -
89 Grow your photography business with a podcast
In this episode I share various strategies to help you grow your photography business with a podcast.
Recommended Episodes:
Podcast Production Workflow:
https://www.youtube.com/watch?v=eRk7HIxrKLA
Getting ready to launch and need help?
Checkout my Podcast Strategy Sessions
Need help to stay consistent with your podcast production?
Checkout my Podcast Production Services
Learn from me (Free resources)*
Video Podcast Launch Guide
Favorite Tools and Resources for Businesses and Content Creators*
https://kit.co/focusandbloom
*I may receive a small commission from purchases made.
SHOP MY TEMPLATES AND COURSES
FOLLOW ALONG:
INSTAGRAM @focusandbloomstudios -
88 Best practices for Podcast Cover Art: strategies for professional branding, photos
Your podcast's cover art is the first visual cue potential listeners encounter. It has the power to attract attention, stir curiosity, and convince people to click "play". Hence, having compelling podcast cover art is vital to your podcast's success. In this episode from The Podcast Space with Ana Xavier, we unlocked the secrets of creating irresistible podcast cover art.
Connect with Ana and The Podcast Space:
thepodcastspace.com
https://www.youtube.com/@thepodcastspace
https://www.instagram.com/thepodcastspace
Getting ready to launch and need help?
Checkout my Podcast Strategy Sessions
Need help to stay consistent with your podcast production?
Checkout my Podcast Production Services
Learn from me (Free resources)*
Video Podcast Launch Guide
Favorite Tools and Resources for Businesses and Content Creators*
https://kit.co/focusandbloom
*I may receive a small commission from purchases made.
SHOP MY TEMPLATES AND COURSES
FOLLOW ALONG:
INSTAGRAM @focusandbloomstudios -
87 How to simplify your day and optimize your systems and workflow
Systems are the backbone of any successful business or content creation experience. In this episode, Yesenia shares tips on how to optimize your systems and workflow for your business and content creation experience.
Getting ready to launch and need help?
Checkout my Podcast Strategy Sessions
Need help to stay consistent with your podcast production?
Checkout my Podcast Production Services
Learn from me (Free resources)*
Video Podcast Launch Guide
Favorite Tools and Resources for Businesses and Content Creators*
https://kit.co/focusandbloom
*I may receive a small commission from purchases made.
SHOP MY TEMPLATES AND COURSES
FOLLOW ALONG:
INSTAGRAM @focusandbloomstudios
Customer Reviews
Bite size
The episodes are bite size, but packed full of info! You will learn something new in each episode!
Fun and informational!
I love Yesenia’s interview style. She makes the conversation flow smoothly and asks the right questions!
OMG - so much value here!
I always take something valuable away from every single episode I listen to here!