ForthRight Women Anne Candido and April Martini

Whether you’re selling to consumers, customers, retailers, third-parties, or clients, creating a compelling sales story is key to hook buyers. This can be difficult to do if you don’t understand the wants and needs of your buyers. We’re going to give you that insight today through 4 different scenarios. We know this because we’ve been intimately involved in all of these scenarios, helping to create and deploy these stories. Grab a notebook and something to write with. You’ll need it!

We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com

FACEBOOK
https://www.facebook.com/ForthRight.Women

INSTAGRAM
https://www.instagram.com/ForthRight.Women

LINKEDIN
https://www.linkedin.com/company/ForthRight-Women

VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop

It can be a challenge to figure out how to navigate and manage workplace culture. In this episode, we outline the 4 Elements of a Strong Workplace Culture, with many examples from our experiences through the years of both good and not-so-good work cultures. This episode applies no matter your current work situation, and is critical to a happy, healthy, and motivating environment.

We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com

FACEBOOK
https://www.facebook.com/ForthRight.Women

INSTAGRAM
https://www.instagram.com/ForthRight.Women

LINKEDIN
https://www.linkedin.com/company/ForthRight-Women

VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop

It’s critical to spend time building a strong brand character. It’s imperative to speak authentically and personably across all touchpoints. This episode focuses on the needed approach for a strong brand character, culminating with a best-in-class example, Grove Collaborative, and their ability to promote a genuine personality in a crowded space among many other strong brands.

We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com

FACEBOOK
https://www.facebook.com/ForthRight.Women

INSTAGRAM
https://www.instagram.com/ForthRight.Women

LINKEDIN
https://www.linkedin.com/company/ForthRight-Women

VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop

A key way to drive credible reach and stretch your equity is by leveraging influencers and partners who already have a relationship with a consumer you want to tap into. From sports properties to events to philanthropic organizations to industry organizations, partners can help drive your business…if you approach branded content with the 4 principles we discuss in this episode. Our guest, Sam Baier (on Instagram and LinkedIn), formerly of Tepper Sports & Entertainment, previously served as the Digital Partnerships Manager for the Carolina Panthers and Charlotte FC. She’s an expert in executing these principles and shares her experience in executing content that worked well and not so well.

We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com

FACEBOOK
https://www.facebook.com/ForthRight.Women

INSTAGRAM
https://www.instagram.com/ForthRight.Women

LINKEDIN
https://www.linkedin.com/company/ForthRight-Women

VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop

As ForthRight Women, we can sometimes feel like we’ve taken a backseat to others and the life we created. In this special live episode, we discuss how to stay in the driver’s seat and call the shots on all the aspects of your life - career and personal. Hear how to create a personal career plan, work like you’re retired, take care of yourself on the personal side, surround yourself with people you can talk to, and thought-provoking questions from the live audience of ForthRight Women.

We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com

FACEBOOK
https://www.facebook.com/ForthRight.Women

INSTAGRAM
https://www.instagram.com/ForthRight.Women

LINKEDIN
https://www.linkedin.com/company/ForthRight-Women

VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop

It can be challenging making the transition from a strong brand foundation into a strong and successful marketing strategy and executed plan. But it is THE thing for translating your WHY into meaningful emotional connections with your customers and consumers. In this episode, we focus on the HOW of getting from a strong brand foundation to executing a strong marketing plan and how to keep it going for the long haul. Joining us for this episode is Mike Hines, Co-Founder of Oyler Hines Group, who speaks to the discipline and hard work it takes to build a strong brand and then effectively market against it.

We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com

FACEBOOK
https://www.facebook.com/ForthRight.Women

INSTAGRAM
https://www.instagram.com/ForthRight.Women

LINKEDIN
https://www.linkedin.com/company/ForthRight-Women

VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop