55 episodes

A raw and honest listen from a true bootstrapped SaaS founder. You’ll get unique insights from the host, Kosta Panagoulias, who bootstrapped a SaaS out of his parent’s basement with $0 and no tech experience, into a company doing 7-figures in ARR.

Kosta takes you through his SaaS journey in real-time, talking about specific business situations he’s going through, thinking about, or just finds interesting. From time to time, Kosta brings on other successful founders to talk shop.

Respecting the audience’s time and hustle, most thoughts are squeezed into 5 to 12 minute episodes. The purpose is not to give you the answers, but to spark something in your mind that could help improve your business.

Founder Views - A bootstrapped CEO’s views on business & SaaS Kosta Panagoulias

    • Entrepreneurship

A raw and honest listen from a true bootstrapped SaaS founder. You’ll get unique insights from the host, Kosta Panagoulias, who bootstrapped a SaaS out of his parent’s basement with $0 and no tech experience, into a company doing 7-figures in ARR.

Kosta takes you through his SaaS journey in real-time, talking about specific business situations he’s going through, thinking about, or just finds interesting. From time to time, Kosta brings on other successful founders to talk shop.

Respecting the audience’s time and hustle, most thoughts are squeezed into 5 to 12 minute episodes. The purpose is not to give you the answers, but to spark something in your mind that could help improve your business.

    Colin Nederkoorn - CEO of customer.io, Reaching $10M ARR through hard work, building a great team and consistency

    Colin Nederkoorn - CEO of customer.io, Reaching $10M ARR through hard work, building a great team and consistency

    I’m speaking with Colin Nederkoorn, CEO and co-founder of customer.io. Colin was an absolute pleasure to speak with. He built customer.io in 2012 with his co-founder John, and have been exploding ever since.

    For those who don’t know, customer.io is a SaaS company that gives companies one place to manage all of their their emails, push notifications, SMS’s and other messages that come from their product to their customers.

    Customer.io is now doing over $10M in annual recurring revenue, they’re fully remote, and have a team of over 50 employees worldwide.

    We’re talking about how customer.io maintains a positive company culture while being remote and distributed, how they’re maintaining their steady and consistent growth, how their product team has evolved over the years, and much much more.

    I had a great time speaking with Colin, so much that we lost track of time so had to cut it a little but short at the end. But nonetheless, a ton of great value in this episode, I hope you enjoy!

    • 57 min
    Luca Micheli - CEO of Customerly, Taking market share from Intercom in the communication marketing space

    Luca Micheli - CEO of Customerly, Taking market share from Intercom in the communication marketing space

    I'm speaking with Luca Micheli, CEO and founder of Customerly.io. Customerly helps companies create better relationships with their customers with effective communication. He launched Customerly about 4 years ago, they have over 17,000 customers around the world.

    This is a fascinating story, Luca is competing in a very hot market, where it was once pretty much a monopoly with Intercom as the main provider in the space. The communication marketing space has now opened up which is evident through Customerly's success.

    Luca is from Italy and currently lives in Ireland. Customerly is fully bootstrapped, which is amazing. We're digging into a lot of great topics in this episode, that a lot of you will definitely find useful. We break down exactly what Luca did to gain such a large user base in a short time, with lifetime deal offers and other marketing techniques. We talk about what they're doing today to drive up their user base, as well as some of their mistakes and learnings along the way.

    Whether you're a bootstrapped founder or not, this is an episode you're sure to get a ton of value from. Enough of the intro, here's my chat with Luca. Enjoy!

    • 50 min
    Braden Urquhart - CEO of RecTimes, growing a highly profitable & remote micro-niche SaaS

    Braden Urquhart - CEO of RecTimes, growing a highly profitable & remote micro-niche SaaS

    I’m speaking with Braden Urquhart, a fellow Canadian and CEO of RecTimes, a scheduling software that helps ice rinks manage their bookings.

    This was such a valuable episode to listen to if you’re focused on building a profitable, lean and high-margin business. RecTimes is a small remote team of three people. But because they’re playing in such a tightly defined niche market, they’re able to find customers and penetrate their market a lot easier than most companies, which is such an advantage. They're growing steadily, and looking to double their revenue in the next 12 months.

    But more importantly, they’re able to live a very nice and comfortable lifestyle, and be around their family and kids, which is a massive benefit in playing in a remote and tightly defined market.

    We’re diving into that and a whole lot more in this episode. There's a lot of great takeaways, and I have no doubt you'll find valuable. Enjoy!

    • 30 min
    How to get your first 500 paying clients on a bootstrapped budget [audio version of a talk]

    How to get your first 500 paying clients on a bootstrapped budget [audio version of a talk]

    Recently, I did a talk at the GrowthMentor Summit, which was a virtual summit, that included 50 of some of the world’s best growth leaders.

    This was such an amazing event. There were thousands of attendees from all over the world, that had free access to some incredible insights from some very talented people.

    My talk was on outbound sales. It was called "How to get your first 500 paying clients on a bootstrapped budget". I spoke about how I single-handedly got my first 500 paying clients through cold-calling and outbound sales.

    I broke down the talk in 3 sections:

    1. The 6 CRITERIA needed to get your first 500 clients.
    2. The 3 KEY ELEMENTS you need to make sure you succeed.
    3. The 9 STEP PLAYBOOK I used to get my first 500 clients.

    So this is the audio version obviously, if you want to see the actual video with the slides, I’m dropping the link in the show notes.

    • 25 min
    Are you in a competitive industry? Start licking your chops!

    Are you in a competitive industry? Start licking your chops!

    Is your business in a competitive market? Have lots of competitors? If yes, that's a beautiful thing. Start licking your chops!

    • 3 min
    Mark Thompson - CEO of PayKickStart, +$1M ARR, bootstrapped and fully remote as a non-tech founder

    Mark Thompson - CEO of PayKickStart, +$1M ARR, bootstrapped and fully remote as a non-tech founder

    I’m speaking with Mark Thompson in this episode. Mark is the founder and CEO of PayKickStart, a subscription management, and affiliate solution that helps entrepreneurs and SaaS companies sell more and manage the payments side of their business with ease.

    PayKickStart recently surpassed $1M in ARR, and has really been picking up steam. Aside from PayKickStart, Mark runs Digital Kickstart, a sister company that houses a couple dozen other SaaS companies and apps.

    This was such a great episode, because Mark is a true raw and bootstrapped entrepreneur, which I always admire and respect, who also happens to be a a non-tech founder in the SaaS game. Mark talks about how PayKickStart was actually built as an internal tool, and how it organically formed into the great business it is today.

    We talk about about how he manages his fully remote team, what to look for when hiring overseas developers, he also gives a lot of actionable insights into what PayKickStart is doing to drive up growth, and much more.

    This is a jam packed episode you’re going to want to listen to in full. Enjoy!

    • 40 min

Customer Reviews

DigitalKickstart ,

Excellent insights from talented founders!

Was a pleasure being featured on Kosta’s podcast, being in great company with some pretty impressive founders.

Maxko87 ,

Awesome experience

Kosta interviewed me recently and it was a great experience. He asked relevant questions and had a genuine interest and understanding of our businesses--which is no easy feat!

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